# SendSeven — Full Content Reference (llms-full.txt) > Generated: 2026-09-02 · Source: https://sendseven.com · Locale: en > > This is the deep-content companion to https://sendseven.com/llms.txt. > AI engines (ChatGPT, Perplexity, Claude, Gemini, Copilot) can fetch this > single file to cite SendSeven without crawling individual pages. > > Robots policy: search, citation, and AI-training crawlers are all allowed > on sendseven.com. Only the API reference on docs.sendseven.com is > protected from AI-training crawlers. ## About SendSeven SendSeven is an AI-powered Marketing & Customer Messaging Platform for SMBs and mid-market companies. Businesses automate marketing campaigns and customer service across WhatsApp, SMS, Email, Instagram, Messenger, Live Chat, Telegram, and Browser Push — all from one platform. Made in Germany, GDPR-compliant, EU-hosted (data centres in Germany). ### Key Facts - **Category:** Customer Engagement Platform (unified messaging: marketing campaigns + customer service across eight channels from one inbox) - **Founded by:** the team behind MessengerPeople (now Sinch Engage), 10+ years of messaging-infrastructure experience - **Co-Founders and Managing Directors:** Boško Babović (CEO, ex eCircle/Teradata/Mapp Digital), Maximilian Tietz (CTO, also a MessengerPeople co-founder), Kai Viertel (CMO, ex ProSiebenSat.1/fischerAppelt) - **Legal entity:** SendSeven GmbH, Werner-Haas-Straße 8, 86153 Augsburg, Germany - **Pricing:** Full Suite from EUR 49/month (base fee incl. message bundle), API Only from EUR 9/channel/month, no per-user fees on any plan - **Free trial:** 14 days, 100 test messages, all features, no credit card - **Channels:** WhatsApp Business API, SMS (via seven.io sub-processor), Email, Instagram DM, Facebook Messenger, Live Chat, Telegram, Browser Push - **AI features:** unified inbox AI suggestions, AI bots (2 templates: AI Assistant + Keyword Auto-Responder, 55 preset prompts, EU AI Act compliant), live translation (Gemini Vertex EU region), automated summaries, knowledge base RAG - **Compliance:** GDPR-compliant, EU hosting, sub-processors include Meta Platforms, Telegram FZ-LLC, seven.io, Google (Gemini Vertex EU) - **Developer features:** REST API, webhooks, OIDC SSO, MCP server (Claude/ChatGPT/Cursor agent integration) ### Pricing Plans (2026-Q3) | Plan | Base fee/month | Included messages | Blended overage rate | Best for | |------|-----------------|--------------------|-----------------------|----------| | Basic | EUR 49 | 2,500 | EUR 0.02 | Starter — inbox, contacts, campaigns (no AI) | | Professional | EUR 79 | 2,500 | EUR 0.02 | Full platform incl. AI bots, Flow Builder, Knowledge Base | | Scale | EUR 199 | 10,000 | EUR 0.015 | Higher-volume marketing & support | | Enterprise | EUR 499 | 40,000 | EUR 0.01 | High-volume, premium support | | API Only | EUR 9/channel | 1,000/channel | EUR 0.005 | Developers, headless integrations | The blended overage rate applies once a plan's included message bundle is used up; it covers customer-service messages, AI/KB queries, campaign messages, and SMS (email is priced separately per newsletter send). Trial: 14 days, 100 test messages, full access, no credit card. API Only includes the Analytics Dashboard, Widgets (Live Chat, Newsletter), and the Scheduler, but excludes Campaigns Builder, Conversation UI, Contact Management, and Automation/Agents/Chatbots/Flow Builder. ## Channel Pages ### WhatsApp Business: Service, Marketing & E-Commerce - **URL:** https://sendseven.com/en/channels/whatsapp Serve customers, run marketing campaigns, and sell products on WhatsApp Business. 3B+ users, 98% open rates. GDPR-compliant, via SendSeven. ### SMS for Business: Notifications, Marketing & Verification - **URL:** https://sendseven.com/en/channels/sms Reach customers with SMS – 98% open rate, 100% device compatibility, no internet required. Transactional, marketing, and OTP messages via SendSeven's API. ### Email for Business: Transactional, Marketing & Automation - **URL:** https://sendseven.com/en/channels/email Send transactional and marketing emails at scale. High deliverability, rich HTML, automation, and analytics. GDPR-compliant email API with SendSeven. ### Instagram DM for Business: Messaging, Shopping & Support - **URL:** https://sendseven.com/en/channels/instagram Manage Instagram DMs at scale. Automated replies, shopping integration, story mentions, and team inbox. 2B+ users. Connect via SendSeven. ### Facebook Messenger for Business: Chat, Bots & Commerce - **URL:** https://sendseven.com/en/channels/messenger Connect with customers on Facebook Messenger. Chatbots, quick replies, product sharing, and click-to-Messenger ads. Integrated into SendSeven's unified inbox. ### Live Chat Widget: Real-Time Customer Support - **URL:** https://sendseven.com/en/channels/live-chat Add live chat to your website. Instant support, proactive triggers, file sharing, and chat history. Boost conversions with SendSeven. ### Telegram for Business: Bots, Channels & Automation - **URL:** https://sendseven.com/en/channels/telegram Use Telegram for business messaging with bots, channels, and automation. 950M+ users, unlimited file sharing, open Bot API. GDPR-compliant with SendSeven. ### Browser Push Notifications: Re-Engage Visitors - **URL:** https://sendseven.com/en/channels/push-notifications Send browser push notifications to re-engage website visitors. No app needed, instant delivery, segmented campaigns. Integrated into SendSeven's platform. ### RCS Business Messaging for Businesses (German-language page) - **URL:** https://sendseven.com/de/kanaele/rcs - **Availability:** Germany only, on request. There is no English page. RCS Business Messaging is the GSMA-standardised successor to SMS. Verified brand sender with logo, brand name and a verification checkmark inside the messages app that is already installed on the phone (Android, and iPhone from iOS 18.1). Rich cards, carousels, suggested replies and action buttons, read receipts and typing indicators. Around 70 million people in Germany are reachable via RCS according to the four network operators Telekom, Vodafone, O2 and 1&1 (Q2 2026, rcsbusinessmessaging.de). Transport-encrypted with TLS 1.3, not end-to-end encrypted. SMS stays a separate channel in the same inbox: there is no automatic fallback from RCS to SMS. Priced per project on request, no public rate card. ## Feature Detail Pages ### Unified Inbox: All Channels in One Workspace - **URL:** https://sendseven.com/en/features/unified-inbox Manage WhatsApp, Telegram, Instagram, Messenger, Email, SMS & Live Chat from one shared inbox. Live translation in 100+ languages · GDPR. Agent assignment, ticket management, AI reply suggestions. ### Contact Management: Multi-Channel Customer Profiles - **URL:** https://sendseven.com/en/features/contact-management Unified customer profiles linking WhatsApp, Telegram, Email, SMS, Instagram, Messenger & Facebook. Auto-creation, custom fields, smart segmentation, GDPR double opt-in. ### Scheduler: Birthday, Recurring & One-Off Reminders - **URL:** https://sendseven.com/en/features/scheduler Schedule WhatsApp, Email, SMS, Telegram, Messenger and Instagram messages. Birthday rules in your customer's time zone, RRULE recurrence, 10-second granularity. DST-aware. Full Suite included. ### Flow Builder: Customer Journeys Without Code - **URL:** https://sendseven.com/en/features/flow-builder Visual drag-and-drop builder for multi-step customer journeys across WhatsApp, Email, SMS, Telegram, Messenger and Instagram. 14 building blocks, WhatsApp templates even outside the 24-hour window, live funnel per step. GDPR-compliant, included in Full Suite. ### AI Bots: Sales, Support & Appointment Bots on 7 Channels - **URL:** https://sendseven.com/en/features/ai-bots 9 no-code bot templates for sales, support, routing and appointment booking. EU AI Act transparency built in, scoped knowledge folders per bot to prevent hallucinations, seamless human handover. WhatsApp, Telegram, SMS, Email, Instagram, Messenger, Live Chat. GDPR, EU hosting, 14-day free trial. ### Knowledge Base: AI-Powered Customer Support - **URL:** https://sendseven.com/en/features/knowledge-base One knowledge base for Live Chat, WhatsApp & Telegram bots. Crawl your website, index PDFs, learn from tickets. RAG-based, no hallucinations, GDPR-compliant. ### Live Chat: AI-Powered Website Widget - **URL:** https://sendseven.com/en/features/live-chat Add AI-powered live chat to your website in 5 minutes. Built-in AI support bot, lead capture forms, GDPR consent, and multi-channel continuity to WhatsApp, Telegram & Email. ### Campaigns: Email, WhatsApp, SMS & Push in One Platform - **URL:** https://sendseven.com/en/features/campaigns Send email newsletters, WhatsApp broadcasts, SMS campaigns, and browser push notifications from one platform. Drag-and-drop email builder, smart segmentation, real-time analytics. ### Analytics Dashboard: Messaging Insights - **URL:** https://sendseven.com/en/features/analytics Real-time messaging analytics across 8 channels. Track campaigns, response times, AI bot resolution & subscriber growth. CSV export included. ## Integrations - **URL:** https://sendseven.com/en/integrations Connect Zapier, n8n, Make and HubSpot to eight messaging channels. An event in your CRM or shop starts the message, every reply starts the next step. Three ways into a stack, freely combinable: **No-code platforms.** Every connector ships triggers and actions for messages, contacts and conversations. - **Zapier** (live) — the SendSeven app on Zapier, nothing to install, thousands of apps reachable. Send a message including attachment, create/update/merge contacts; triggers for new message, conversation closed, transcript created. - **n8n** (live) — the open node `n8n-nodes-sendseven` on npm. Self-hosted or n8n Cloud. Full contact management including custom fields, attachments as file or URL. - **Make** (beta, by invitation) — the app is in review at Make and is not yet publicly listed in the Make directory. Multi-step scenarios with conditions, same triggers and actions as on Zapier, EU data centre (eu1). **Direct connection.** - **HubSpot** (beta) — the direct connection is running, but it is being tested with a limited number of customers before the full rollout, and it is not listed on the HubSpot Marketplace. Beta testers are onboarded personally via support@sendseven.com. **Own code.** A complete REST API to the OpenAPI specification, plus webhooks that report events in real time with buffered delivery attempts and exponential backoff. **AI agents.** An MCP server exposes conversations, message sending and contact management to an AI agent. MCP is an open standard, so one access key is enough for any client that speaks it; documented clients are Claude, Claude Desktop, Claude Code and Cursor. Categories reachable through Zapier, Make or n8n: CRM and sales, shop, forms and leads, appointments, HR, operations and storage. There is no separate native app integration beyond the connectors listed above, and SendSeven charges no separate fee for using them. ## Use Cases (20) SendSeven publishes detailed UI walkthroughs and REST API tutorials for each use case below. URLs follow the pattern `https://sendseven.com/en/use-cases/`. ### Multi-Channel Inbox - **Slug:** `multi-channel-inbox` · **Type:** feature · **Category:** customer-service - **URL:** https://sendseven.com/en/use-cases/multi-channel-inbox **Summary.** Unified inbox for WhatsApp, Telegram, SMS, and Email conversations in one place. **Problem.** Customer service teams struggle to manage conversations across multiple messaging platforms. Agents constantly switch between WhatsApp Business, Telegram, email clients, and SMS dashboards, leading to missed messages, slow response times, and inconsistent customer experiences. **Solution.** SendSeven provides a unified inbox that aggregates all customer conversations from WhatsApp, Telegram, SMS, Messenger, Instagram, and Email into a single interface. Agents can view, respond, and manage all conversations without switching contexts. **Benefits:** - Single dashboard for all messaging channels - Real-time message delivery and status updates via WebSocket - Complete conversation history with customer context - Seamless handoff between agents ### AI Response Suggestions - **Slug:** `ai-response-suggestions` · **Type:** feature · **Category:** customer-service - **URL:** https://sendseven.com/en/use-cases/ai-response-suggestions **Summary.** Get AI-powered reply suggestions based on your knowledge base and past conversations. **Problem.** Support agents spend significant time crafting responses to common questions. They need to search through documentation, copy-paste templates, and ensure consistency across the team. This slows down response times and increases training overhead for new agents. **Solution.** SendSeven integrates with Google Gemini to provide intelligent response suggestions based on your uploaded knowledge base documents, FAQs, and conversation history. Agents can accept, edit, or reject suggestions with one click. **Benefits:** - Reduce average response time by 40% - Consistent messaging across all agents - Automatic learning from your documentation - One-click accept or customize suggestions ### Internal Notes - **Slug:** `internal-notes` · **Type:** feature · **Category:** customer-service - **URL:** https://sendseven.com/en/use-cases/internal-notes **Summary.** Add private notes to conversations for team collaboration without customers seeing. **Problem.** When agents hand off conversations or escalate issues, critical context is often lost. Teams resort to side channels like Slack or email to share internal information, fragmenting the conversation history and making it hard to track what was discussed. **Solution.** SendSeven allows agents to add internal notes directly within conversations. These notes are visible only to team members and are never shown to customers, keeping all context in one place. **Benefits:** - All context stays with the conversation - Seamless agent handoffs with full history - Document sensitive information safely - Searchable notes across all conversations ### Ticket Creation - **Slug:** `ticket-creation` · **Type:** tutorial · **Category:** customer-service - **URL:** https://sendseven.com/en/use-cases/ticket-creation **Summary.** Convert conversations into support tickets with automatic AI summarization. **Problem.** When messaging conversations require follow-up action, agents manually create tickets in separate systems, copy-pasting context and losing the conversation thread. This duplication wastes time and risks missing important details. **Solution.** SendSeven lets agents create tickets directly from conversations with one click. AI automatically summarizes the conversation to populate the ticket description, and the ticket stays linked to the original conversation for full context. **Benefits:** - One-click ticket creation from any conversation - AI-generated summaries capture key issues - Tickets linked to original conversation thread - Track ticket status alongside conversations ### Live Chat Widget - **Slug:** `live-chat-widget` · **Type:** tutorial · **Category:** customer-service - **URL:** https://sendseven.com/en/use-cases/live-chat-widget **Summary.** Embed a customizable live chat widget on your website for real-time support. **Problem.** Businesses need to offer real-time chat support on their websites but don't want to manage separate chat systems. Existing solutions are expensive, hard to customize, or don't integrate with other messaging channels. **Solution.** SendSeven provides a lightweight, fully customizable live chat widget that integrates directly with your unified inbox. Configure colors, position, availability hours, and automated greetings to match your brand. **Benefits:** - Lightweight script (< 50KB) - Fully customizable appearance - Real-time messaging via WebSocket - Integrates with your unified inbox ### Automated Summaries - **Slug:** `automated-summaries` · **Type:** feature · **Category:** customer-service - **URL:** https://sendseven.com/en/use-cases/automated-summaries **Summary.** AI-powered summarization of conversations and tickets for quick context. **Problem.** Long conversation threads and complex tickets require significant time to read and understand. When agents or managers need to quickly grasp what happened, they waste valuable time scrolling through messages. **Solution.** SendSeven uses Google Gemini to generate concise summaries of conversations and tickets. Summaries highlight the key issue, actions taken, and current status, giving anyone instant context. **Benefits:** - Instant context for long conversations - Automatic summarization on ticket close - Highlights key issues and resolutions - Reduces agent onboarding time ### Contact Management - **Slug:** `contact-management` · **Type:** feature · **Category:** collaboration - **URL:** https://sendseven.com/en/use-cases/contact-management **Summary.** Manage customer profiles with custom fields, tags, and conversation history. **Problem.** Customer data is scattered across multiple systems. Support agents lack context about who they're talking to, their purchase history, or previous interactions. This leads to repetitive questions and impersonal service. **Solution.** SendSeven provides a centralized contact database with customizable fields, automatic conversation linking, and tagging. Every interaction is recorded, giving agents complete customer context. **Benefits:** - Custom fields for any data you need - Complete conversation history per contact - Tag contacts for segmentation - Auto-merge duplicate contacts ### Role-Based Access Control - **Slug:** `role-based-access` · **Type:** feature · **Category:** collaboration - **URL:** https://sendseven.com/en/use-cases/role-based-access **Summary.** Granular permissions with 78 scopes across 10 system roles. **Problem.** Growing teams need different access levels. Not everyone should see billing, create campaigns, or delete conversations. Basic role systems are too rigid, while building custom permissions is complex. **Solution.** SendSeven provides a comprehensive RBAC system with 78 granular scopes across 17 resources. Choose from 10 pre-built roles or create custom roles. Apply multiple roles per user and scope API tokens. **Benefits:** - 78 granular permission scopes - 10 pre-built system roles - Multi-role support per user - Scoped API tokens for integrations ### Email Campaigns - **Slug:** `email-campaigns` · **Type:** tutorial · **Category:** marketing - **URL:** https://sendseven.com/en/use-cases/email-campaigns **Summary.** Create and send email campaigns with a 5-step wizard and real-time analytics. **Problem.** Email marketing requires multiple tools: one for design, another for list management, another for sending, and yet another for analytics. This fragmentation is expensive and makes it hard to maintain consistent customer communication. **Solution.** SendSeven provides end-to-end email campaign management. Design emails with our visual builder, target specific subscriber lists, send via SendGrid or Mailgun, and track performance with real-time analytics. **Benefits:** - 5-step campaign creation wizard - Visual drag-and-drop email builder - Real-time delivery and engagement analytics - SendGrid and Mailgun integration ### Subscriber Compliance - **Slug:** `subscriber-compliance` · **Type:** feature · **Category:** marketing - **URL:** https://sendseven.com/en/use-cases/subscriber-compliance **Summary.** GDPR and CAN-SPAM compliant subscription management with full audit trail. **Problem.** Email marketing regulations (GDPR, CAN-SPAM) require explicit consent, easy unsubscribe, and proof of opt-in. Managing compliance manually is error-prone and risky. **Solution.** SendSeven automatically handles subscription compliance with a unified subscription system. Every subscription records consent method, IP address, timestamp, and provides one-click unsubscribe links. **Benefits:** - Automatic unsubscribe link insertion - Full consent audit trail - IP and timestamp recording - Bounce and complaint handling ### Double Opt-In - **Slug:** `double-opt-in` · **Type:** tutorial · **Category:** marketing - **URL:** https://sendseven.com/en/use-cases/double-opt-in **Summary.** Secure email confirmation workflow with customizable templates. **Problem.** Single opt-in leads to fake signups, typos, and spam complaints. Without email verification, lists become polluted with invalid addresses, hurting deliverability. **Solution.** SendSeven provides double opt-in with customizable confirmation email templates. New subscribers receive a secure confirmation link; only confirmed subscribers receive campaigns. **Benefits:** - Customizable confirmation templates - Secure time-limited tokens - Automatic status management - Improved list quality and deliverability ### Campaign Analytics - **Slug:** `campaign-analytics` · **Type:** feature · **Category:** marketing - **URL:** https://sendseven.com/en/use-cases/campaign-analytics **Summary.** Track opens, clicks, bounces, and deliverability in real-time. **Problem.** After sending a campaign, marketers need visibility into performance. Basic metrics aren't enough; they need per-recipient data, geographic insights, and trend analysis. **Solution.** SendSeven provides comprehensive campaign analytics with real-time updates via webhooks. Track opens, clicks (with URL breakdown), bounces, complaints, and calculate click-to-open rates. **Benefits:** - Real-time open and click tracking - Per-recipient delivery status - Click heatmaps by URL - Bounce and complaint rates ### Visual Email Builder - **Slug:** `visual-email-builder` · **Type:** tutorial · **Category:** marketing - **URL:** https://sendseven.com/en/use-cases/visual-email-builder **Summary.** Drag-and-drop email editor that produces mobile-responsive designs. **Problem.** Creating mobile-responsive emails requires HTML and CSS expertise. WYSIWYG editors often produce bloated code that breaks on mobile devices. **Solution.** SendSeven provides a visual, drag-and-drop email builder. Drag and drop components, customize styles, and export mobile-responsive HTML that works in all email clients. **Benefits:** - True drag-and-drop editing - Guaranteed mobile responsiveness - Custom slot blocks for layout templates - Code view for advanced users ### Branded Templates - **Slug:** `branded-templates` · **Type:** tutorial · **Category:** marketing - **URL:** https://sendseven.com/en/use-cases/branded-templates **Summary.** Email templates with your brand colors, logo, and company styling. **Problem.** Maintaining brand consistency across email campaigns is challenging. Designers spend time recreating brand elements, and inconsistencies slip through when multiple people create emails. **Solution.** SendSeven stores your brand colors and logo at the tenant level, automatically applying them to AI-generated layouts and providing them as variables in templates. Create a library of branded layouts for consistent campaigns. **Benefits:** - Centralized brand color management - Logo storage and CDN delivery - Variables for brand consistency - Reusable layout library ### Email Provider Flexibility - **Slug:** `email-provider-flexibility` · **Type:** tutorial · **Category:** marketing - **URL:** https://sendseven.com/en/use-cases/email-provider-flexibility **Summary.** Use SendGrid, Mailgun, or custom SMTP for email delivery. **Problem.** Businesses are locked into single email providers. Switching providers requires code changes, and there's no easy way to test different providers or use multiple providers for different purposes. **Solution.** SendSeven supports multiple email providers out of the box. Configure SendGrid, Mailgun, or custom SMTP credentials. Test provider connections, view delivery logs, and switch providers without code changes. **Benefits:** - SendGrid and Mailgun integration - Custom SMTP support - Provider-level deliverability tracking - Easy provider switching ### API Tokens & RBAC - **Slug:** `api-tokens-rbac` · **Type:** feature · **Category:** collaboration - **URL:** https://sendseven.com/en/use-cases/api-tokens-rbac **Summary.** Scope-based RBAC with 78 permissions, 10 roles, scoped API tokens, and privilege escalation prevention. **Problem.** Traditional role-based systems (Owner, Admin, Agent, Viewer) are too rigid for modern teams. Organizations need granular permission control, API tokens with specific scopes, and the ability to assign multiple roles to users. Security teams require audit trails and privilege escalation prevention. **Solution.** SendSeven implements OAuth2-style scope-based RBAC with 78 granular permissions across 17 resources. Create scoped API tokens, assign multiple roles to users, and track all permission changes with comprehensive audit logging. Wildcard matching and privilege escalation prevention ensure enterprise-grade security. **Benefits:** - 78 granular scopes (conversations:read, campaigns:create, etc.) - 10 system roles (OWNER, ADMIN, MARKETING_AGENT, SUPPORT_AGENT, etc.) - Multi-role support - users can have multiple roles - Scoped API tokens with s7_api_ prefix - Wildcard scope matching (*:*, campaigns:*, *:read) - Privilege escalation prevention - Comprehensive audit logging - Frontend scope filtering for navigation - SHA-256 token hashing - Token expiration management ### SMS Campaigns - **Slug:** `sms-campaigns` · **Type:** feature · **Category:** marketing - **URL:** https://sendseven.com/en/use-cases/sms-campaigns **Summary.** Send bulk SMS campaigns with personalization, scheduling, and delivery tracking. **Problem.** Reaching customers via SMS requires managing carrier relationships, handling opt-outs, and ensuring compliance with regulations like TCPA and GDPR. **Solution.** SendSeven SMS Campaigns provides a complete solution for bulk SMS marketing with built-in compliance, personalization, and analytics. **Benefits:** - Global SMS delivery with carrier-grade routing - Personalization with contact fields and variables - Scheduled and recurring campaigns - Real-time delivery reports and analytics - Automatic opt-out handling - Unicode and long message support ### Chatbot Automation - **Slug:** `chatbot-automation` · **Type:** feature · **Category:** automation - **URL:** https://sendseven.com/en/use-cases/chatbot-automation **Summary.** Build AI-powered chatbots that handle inquiries and seamlessly hand off to human agents. **Problem.** Customers expect instant responses 24/7, but hiring enough agents for round-the-clock coverage is expensive. Pure chatbots often frustrate customers with limited capabilities. **Solution.** SendSeven's hybrid chatbot system combines AI automation with human expertise. Bots handle routine questions and data collection, then seamlessly hand off complex issues to agents with full context. **Benefits:** - AI-powered responses from your knowledge base - Collect information before agent handoff - Away messages for off-hours - Conditional routing based on intent - Full conversation context preserved - Agents see bot interactions history ### AI Knowledge Base - **Slug:** `ai-knowledge-base` · **Type:** feature · **Category:** automation - **URL:** https://sendseven.com/en/use-cases/ai-knowledge-base **Summary.** Train AI with your documents, FAQs, and resolved tickets. Get intelligent answer suggestions. **Problem.** Support agents spend too much time searching for answers and writing similar responses repeatedly. New agents take months to become effective. **Solution.** SendSeven's AI Knowledge Base learns from your documents and resolved tickets. It suggests accurate answers in real-time, helping all agents respond faster and more consistently. **Benefits:** - Upload PDFs, docs, or crawl websites - AI chunks and embeds content automatically - Real-time answer suggestions as you type - Learn from accepted and edited responses - Train from resolved tickets - Track suggestion acceptance rates ### Ticket Management - **Slug:** `ticket-management` · **Type:** feature · **Category:** automation - **URL:** https://sendseven.com/en/use-cases/ticket-management **Summary.** Convert conversations to tickets, assign to agents, set priorities, and track resolution. **Problem.** Support requests get lost in chat streams. There's no way to track resolution, measure response times, or ensure nothing falls through the cracks. **Solution.** Create tickets from any conversation. Assign to agents, set priorities, track time to resolution, and get AI-generated summaries for quick context. **Benefits:** - Create tickets from any conversation - Assign to specific agents or teams - Set priority levels (low, medium, high, urgent) - AI-generated ticket summaries - Track resolution time - Link related tickets ## Industry Verticals ### SendSeven for E-Commerce | Reduce Cart Abandonment, Boost Revenue - **URL:** https://sendseven.com/en/industries/e-commerce Reduce cart abandonment by 30%. WhatsApp, Email, SMS, Live Chat & Instagram in one inbox. AI chatbot resolves 70% of routine queries. GDPR-compliant. ### SendSeven for Car Dealerships | Respond Faster, Sell More - **URL:** https://sendseven.com/en/industries/car-dealerships 78% of car buyers purchase from the dealer who responds first. WhatsApp, SMS, Email in one inbox. AI chatbot for inquiries 24/7. GDPR-compliant. ### SendSeven for B2B & Wholesale | Digitize Orders - **URL:** https://sendseven.com/en/industries/b2b-wholesale 71% of SME wholesalers still process orders manually. WhatsApp orders, field sales integration, AI support. GDPR-compliant. ### SendSeven for Retail | More Loyal Customers, Higher Store Revenue - **URL:** https://sendseven.com/en/industries/retail 49% of retailers report declining revenues. WhatsApp loyalty programs, click & collect, AI chatbot. GDPR-compliant. ### SendSeven for Fitness Studios | Fewer Cancellations, More Trials - **URL:** https://sendseven.com/en/industries/fitness-studios 30-40% of new members cancel in the first year. Automated welcome messages, cancellation prevention, class bookings via WhatsApp. GDPR-compliant. ### SendSeven for Real Estate | Fewer No-Shows, Faster Closings - **URL:** https://sendseven.com/en/industries/real-estate 30% of all viewings are missed without reminders. Property listings via WhatsApp, appointment reminders, lead qualification. GDPR-compliant. ### SendSeven for Radio Stations | Direct Listener Engagement - **URL:** https://sendseven.com/en/industries/radio-stations 98% WhatsApp open rate for listener interaction. Contests, breaking news, listener feedback via WhatsApp, SMS and more. GDPR-compliant. ### SendSeven for Recruiting | Fill Positions Faster, Less Ghosting - **URL:** https://sendseven.com/en/industries/recruiting 76% of recruiters get ghosted. WhatsApp candidate communication, interview reminders, onboarding automation. GDPR-compliant. ### SendSeven for Travel Agencies | Consult Faster, Book More - **URL:** https://sendseven.com/en/industries/travel-agencies 37% of vacation trips are booked in person. Travel offers via WhatsApp, booking confirmations, trip updates. GDPR-compliant. ### SendSeven for Insurance | Faster Claims, Fewer Cancellations - **URL:** https://sendseven.com/en/industries/insurance 78 hours average response time at insurers. Claims filing via WhatsApp, policy updates, cross-selling campaigns. GDPR-compliant. ### SendSeven for Publishers | Reduce Subscription Churn, Boost Engagement - **URL:** https://sendseven.com/en/industries/newspaper-publishers 3.6% monthly cancellation rate industry average. Breaking news via WhatsApp, subscription renewals, reader engagement. GDPR-compliant. ### SendSeven for Banking | Lower Service Costs, More Cross-Selling - **URL:** https://sendseven.com/en/industries/banking 58% of bank customers wait too long for responses. AI chatbot, WhatsApp consulting, cross-selling campaigns and appointment reminders. GDPR-compliant with EU hosting. ### SendSeven for Marketing Agencies | Multi-Channel Messaging Platform - **URL:** https://sendseven.com/en/industries/marketing-agencies SendSeven empowers marketing agencies with WhatsApp, SMS, Email & Browser Push, all in one platform. Create recurring revenue with messaging retainers for your clients. ### SendSeven for Education & E-Learning | Fewer Dropouts - **URL:** https://sendseven.com/en/industries/education-elearning WhatsApp, Live Chat, Email & AI chatbot in one inbox for education providers. Reduce course dropout rates, automate routine queries, and boost enrollment with real-time communication. ### SendSeven for Beauty & Cosmetics | Fewer No-Shows, More Repeat Clients - **URL:** https://sendseven.com/en/industries/beauty-cosmetics Reduce 15-20% no-show rates. WhatsApp, Instagram DM, email & AI chatbot in one inbox for beauty studios. Build client loyalty through targeted follow-up. GDPR-compliant. ### SendSeven for Energy & Utilities | Less Churn. Lower Call Volume. - **URL:** https://sendseven.com/en/industries/energy-utilities 7.1 million residential customers switched energy suppliers in 2024. WhatsApp, SMS, email & AI chatbot in one inbox for utility companies. Reduce call centre volume, lower churn. GDPR-compliant. ## Glossary (134 terms) Technical terms used in messaging, WhatsApp Business, GDPR, and AI agents. Each term has its own page at `https://sendseven.com/en/glossary/`. ### 24-Hour Window - **Category:** whatsapp · **URL:** https://sendseven.com/en/glossary/24-stunden-fenster The 24-Hour Window is WhatsApp's rule allowing businesses to reply freely only within 24 hours after the customer's last message. After this window expires, only pre-approved Message Templates are permitted -- spam protection for users. ### Agent Templates - **Category:** ki · **URL:** https://sendseven.com/en/glossary/agent-templates Agent templates are pre-configured bot and AI-agent setups for common use cases — "Business hours autoresponder," "FAQ bot with knowledge base," "Lead qualification agent." They save you from starting from scratch and provide proven logic as a starting point. ### Agentic AI - **Category:** ki · **URL:** https://sendseven.com/en/glossary/agentic-ai Agentic AI refers to AI systems that don't just answer but work towards a goal on their own, they plan steps, use tools, and make decisions along the way. In customer service that means the AI doesn't just answer a question, it handles a whole process, for example an appointment booking from enquiry to confirmation. ### AI Agent - **Category:** api · **URL:** https://sendseven.com/en/glossary/ai-agent An AI agent is an AI system that doesn't just respond — it takes action. Unlike a chatbot that only generates text, an agent can use tools: send messages, create contacts, query databases, assign conversations. The difference between talking and doing. ### AI Chatbot - **Category:** channels · **URL:** https://sendseven.com/en/glossary/ai-chatbot An AI chatbot is an automated dialogue system that uses artificial intelligence (LLM + RAG) to answer customer queries in natural language -- on WhatsApp, Telegram, Live Chat, and other messaging channels. ### AI Disclosure (Chatbot Labelling) - **Category:** ki · **URL:** https://sendseven.com/en/glossary/ai-disclosure AI disclosure means the notice to customers that they are writing to an AI system instead of a human. In the EU AI Act it is anchored in Article 50(1): anyone deploying a chatbot must inform users. The obligation applies from 2 August 2026. In practice, a clear note at the start of the conversation is usually enough. ### AI Hallucination - **Category:** ki · **URL:** https://sendseven.com/en/glossary/ai-hallucination An AI hallucination is an answer an AI states confidently and plausibly, but that is factually wrong or made up. The model then “guesses” an answer instead of admitting it lacks the information. In customer service that's risky, RAG, a confidence score, and human handoff keep it in check. ### AI Labelling Obligation - **Category:** ki · **URL:** https://sendseven.com/en/glossary/ai-labelling-obligation The AI labelling obligation describes the requirement to make the use of AI and AI-generated content visible. It stems from the transparency rules of the EU AI Act (Article 50): customers must be able to recognise when they are writing to a chatbot, and AI-generated images, videos or audio must be marked as such. The relevant obligations apply from 2 August 2026. ### AI Transparency Obligation (Art. 50) - **Category:** ki · **URL:** https://sendseven.com/en/glossary/ai-transparency-obligation The AI transparency obligation is the core rule for limited-risk AI systems in the EU AI Act. Under Article 50, businesses must disclose when people interact with an AI, such as a chatbot, and mark AI-generated content as such. These obligations apply from 2 August 2026. ### API (Application Programming Interface) - **Category:** api · **URL:** https://sendseven.com/en/glossary/api An API is a standardized interface that lets two programs talk to each other. It defines exactly what data one program can request and in what form it gets a response back — like a waiter shuttling between guest (your software) and kitchen (our platform). ### API Key - **Category:** api · **URL:** https://sendseven.com/en/glossary/api-key An API Key is a unique authentication token that identifies and authorizes your application when making API requests to SendSeven. It functions like a digital key that proves you are authorized to access the API. ### Applicant Tracking - **Category:** channels · **URL:** https://sendseven.com/en/glossary/applicant-tracking Applicant tracking covers all processes from job posting through candidate communication to hiring -- including application receipt, screening, interviews, and job offers. ### Brand Agent (RCS Agent) - **Category:** channels · **URL:** https://sendseven.com/en/glossary/brand-agent A brand agent, also called an RCS agent, is the registered and verified sender identity a business uses to send RCS Business Messaging. It bundles brand name, logo, description, and contact details into one profile with a trust checkmark. From the recipient's point of view, the brand agent is the brand in the chat. ### Broadcast / Newsletter - **Category:** channels · **URL:** https://sendseven.com/en/glossary/broadcast A broadcast (or newsletter) is a one-to-many message sent simultaneously to many contacts via WhatsApp, SMS, email, or other channels. GDPR requires opt-in from every recipient -- sending broadcasts without consent is illegal. ### Browser Push Notification - **Category:** channels · **URL:** https://sendseven.com/en/glossary/browser-push A browser push notification is a short message that a website operator delivers directly to a recipient's desktop or smartphone — even when the website is not currently open. The one-time opt-in confirmation from the user in the browser is a prerequisite. The technical foundation is the Web Push API and a registered service worker. ### BSUID (Business-Scoped User ID) - **Category:** whatsapp · **URL:** https://sendseven.com/en/glossary/bsuid The BSUID (Business-Scoped User ID) is a Meta-internal identifier that marks a WhatsApp user in the context of a specific business — without exposing their phone number. It was introduced alongside WhatsApp usernames in 2026. ### Business Asset - **Category:** whatsapp · **URL:** https://sendseven.com/en/glossary/business-asset Business assets are the individual building blocks of a Meta Business Portfolio: Facebook Pages, Instagram accounts, WhatsApp Business Accounts and ad accounts. Access rights and channels are managed through them. ### Business Portfolio - **Category:** whatsapp · **URL:** https://sendseven.com/en/glossary/business-portfolio The Business Portfolio is Meta's top-level business unit that owns and bundles all business assets: Facebook Pages, Instagram accounts, WhatsApp Business Accounts and ad accounts. It was formerly called the Business Manager account. ### Business Solution Provider (BSP) - **Category:** whatsapp · **URL:** https://sendseven.com/en/glossary/bsp A Business Solution Provider (BSP) is an officially authorized Meta partner that provides businesses with access to the WhatsApp Business API. BSPs deliver the technical infrastructure, integration support, and ongoing assistance. ### Business Verification - **Category:** whatsapp · **URL:** https://sendseven.com/en/glossary/meta-business-verification Business verification (Meta Business Verification) is Meta's document-based check of whether a business is real. Since the end of 2023 it is no longer a requirement for the WhatsApp Business API; instead, it mainly raises your daily sending limits. ### Candidate Ghosting - **Category:** channels · **URL:** https://sendseven.com/en/glossary/candidate-ghosting Candidate ghosting refers to the sudden cessation of communication by job applicants during the recruiting process -- without a rejection, feedback, or explanation. ### Caption - **Category:** channels · **URL:** https://sendseven.com/en/glossary/caption A caption is the text that appears under an Instagram post, reel or carousel. It can be up to 2,200 characters long and supports up to 30 hashtags. The caption is the primary location for Comment-to-DM call-to-actions — where businesses state the keyword that triggers an automated direct message. ### Click-to-Messenger Ads - **Category:** channels · **URL:** https://sendseven.com/en/glossary/click-to-messenger Click-to-Messenger Ads are Facebook and Instagram ads that open a Facebook Messenger chat on click instead of a landing page. Rather than a form, the prospect immediately starts a conversation with the business — ideal for lead qualification, advisory enquiries, and appointment bookings. ### Click-to-WhatsApp - **Category:** whatsapp · **URL:** https://sendseven.com/en/glossary/click-to-whatsapp Click-to-WhatsApp is a Meta ad format for Facebook and Instagram that opens a WhatsApp chat directly when a user clicks the ad – no landing page, no form, with conversion rates up to 3× higher than standard link ads. ### Comment-to-DM - **Category:** channels · **URL:** https://sendseven.com/en/glossary/comment-to-dm Comment-to-DM is the automation that turns a public comment under an Instagram post into a private direct message. The comment stays visible, the conversation moves to the inbox. Engagement under the post becomes a direct 1:1 contact. ### Compliance - **Category:** dsgvo · **URL:** https://sendseven.com/en/glossary/compliance Compliance means adhering to all legal, regulatory, and internal requirements. In a messaging context it spans GDPR/data protection, industry-specific regulation, contract clauses (DPA), and technical security standards. Compliance is not a checkbox — it's an ongoing state. ### Confidence Score - **Category:** api · **URL:** https://sendseven.com/en/glossary/confidence-score A confidence score is a value between 0 and 1 that an AI model uses to express how sure it is about its answer. In chatbots the score decides whether the AI responds itself, asks a clarifying question, or hands off to a human agent. ### Connectors - **Category:** api · **URL:** https://sendseven.com/en/glossary/connectors Connectors are pre-built integrations between SendSeven and third-party systems like CRM, online stores, or helpdesks. They handle the connection in the background so data flows automatically — a wired plug instead of loose cables. ### Contact Management - **Category:** channels · **URL:** https://sendseven.com/en/glossary/contact-management Contact Management is the systematic collection, organization, and maintenance of customer data in one central place. Instead of scattering contacts across spreadsheets, email inboxes, and phones, a contact management system consolidates all information into a single profile. ### Contact Matching - **Category:** channels · **URL:** https://sendseven.com/en/glossary/contact-matching Contact matching automatically recognizes that two incoming records belong to the same real person — even when they arrive through different channels (WhatsApp number, email address, Instagram ID). Goal: a single customer record per person, no duplicates. ### Context Window - **Category:** ki · **URL:** https://sendseven.com/en/glossary/context-window The context window is the amount of text an AI model can take into account at once for a request, measured in tokens. Everything inside the window feeds into the answer, anything beyond it is cut off. In long conversations, the context window decides how much history the AI can include. ### Conversation-Based Pricing - **Category:** whatsapp · **URL:** https://sendseven.com/en/glossary/conversation-based-pricing Conversation-based pricing was Meta's pricing model for the WhatsApp Business API until June 30, 2025: one fee per 24-hour window, not per individual message. Since July 1, 2025, Meta charges per message. ### Conversational AI - **Category:** ki · **URL:** https://sendseven.com/en/glossary/conversational-ai Conversational AI is technology that holds natural conversations with people, via chat, messenger, or voice. It understands the intent behind a message, replies in dialogue, and keeps track of the conversation history. In customer service it sits behind AI chatbots and assistants that answer around the clock over WhatsApp and other channels. ### Crawling - **Category:** api · **URL:** https://sendseven.com/en/glossary/crawling Crawling is the automatic browsing and capture of web pages or documents by a program. In messaging contexts, crawling is used to feed website content into an AI knowledge base automatically — instead of uploading every document manually. ### CRM (Customer Relationship Management) - **Category:** api · **URL:** https://sendseven.com/en/glossary/crm A CRM is software that stores all information about your customers and leads in one place — master data, contact history, open tasks, revenue potential. It's the single source of truth for sales, service, and marketing. ### Cross-Selling - **Category:** channels · **URL:** https://sendseven.com/en/glossary/cross-selling Cross-selling is the sale of a complementary product to an existing customer — not a more expensive version (that's upselling) but a different, fitting product. Classic example: a smartphone buyer gets offered a case. ### CSAT (Customer Satisfaction Score) - **Category:** channels · **URL:** https://sendseven.com/en/glossary/csat CSAT (Customer Satisfaction Score) is a customer satisfaction metric typically collected through a short rating immediately after a conversation or service interaction. A high CSAT score signals that customers rated their experience with the business as positive. ### Customer Acquisition Cost (CAC) - **Category:** api · **URL:** https://sendseven.com/en/glossary/customer-acquisition-cost-cac Customer Acquisition Cost (CAC) is the total cost a company must spend to acquire a single new customer. The formula: total marketing and sales costs divided by the number of new customers gained in a period. ### Customer Service Automation - **Category:** channels · **URL:** https://sendseven.com/en/glossary/customer-service-automation Customer service automation refers to the automated answering of customer queries through chatbots, AI knowledge bases, and rule-based workflows -- without manual intervention from the support team. The goal is faster response times with reduced staffing requirements. ### Data Processing Agreement (DPA) - **Category:** dsgvo · **URL:** https://sendseven.com/en/glossary/avv A DPA (Data Processing Agreement) is a legally required contract under GDPR Art. 28 between a company (controller) and its service provider (processor) that governs how personal data may be processed. Without a DPA, fines of up to EUR 20 million are possible. ### Deepfake - **Category:** ki · **URL:** https://sendseven.com/en/glossary/deepfake A deepfake is an image, audio or video generated or manipulated with artificial intelligence that resembles real people, objects, places or events and would falsely appear authentic. The EU AI Act requires in Article 50(4) that deepfakes be labelled as AI-generated. This obligation applies from 2 August 2026. ### Double Opt-In - **Category:** dsgvo · **URL:** https://sendseven.com/en/glossary/double-opt-in Double opt-in is a two-step consent process in which users must actively confirm their subscription to a newsletter or messaging channel – the most legally robust standard for GDPR-compliant marketing. ### Email Marketing - **Category:** channels · **URL:** https://sendseven.com/en/glossary/email-marketing Email Marketing is the targeted sending of commercial emails to a subscriber list to promote products, retain customers, or nurture leads. It remains one of the oldest and most effective channels in digital marketing, delivering up to €36 ROI per €1 spent. ### Embedding - **Category:** ki · **URL:** https://sendseven.com/en/glossary/embedding An embedding is the translation of text, an image, or other data into a sequence of numbers that captures its meaning. Content with similar meaning gets similar number sequences. Embeddings are the basis for an AI to search semantically and find the matching passages in your knowledge base. ### End-to-End Encryption - **Category:** dsgvo · **URL:** https://sendseven.com/en/glossary/ende-zu-ende-verschluesselung End-to-End Encryption (E2EE) ensures that only the sender and intended recipient can read a message. The content is encrypted on the sender's device and only decrypted on the recipient's device -- no intermediary can access the plaintext. ### EU AI Act (AI Regulation) - **Category:** ki · **URL:** https://sendseven.com/en/glossary/eu-ai-act The EU AI Act is the European Union's law on artificial intelligence. It classifies AI systems by their risk (minimal, limited, high, prohibited) and ties differently strict obligations to each tier. Most important for SMEs: the transparency obligations under Article 50 apply from 2 August 2026, including the duty to inform customers that a chatbot is being used. ### Fine-Tuning - **Category:** ki · **URL:** https://sendseven.com/en/glossary/fine-tuning Fine-tuning is the targeted retraining of a pre-trained AI model with your own example data so it handles a particular task or style better. It changes the model itself, in contrast to RAG, which supplies the model with current knowledge at runtime without retraining it. ### First Response Time - **Category:** channels · **URL:** https://sendseven.com/en/glossary/first-response-time First Response Time (FRT) is the length of time between a customer's first inbound message and the business's first reply. The shorter it is, the higher conversion rates and satisfaction scores demonstrably become. ### Flow Builder - **Category:** api · **URL:** https://sendseven.com/en/glossary/flow-builder A flow builder is a visual no-code editor where you assemble automated message sequences by drag-and-drop. Instead of writing API calls, you connect nodes like "Send Message," "Wait," "Check Condition" into an executable graph. ### Flows - **Category:** api · **URL:** https://sendseven.com/en/glossary/flows A flow is an automated sequence of messages triggered by an event and executed step by step — a welcome sequence after signup, a reminder chain before an appointment, a re-engagement track after 90 days of inactivity. ### GDPR-Compliant Messaging - **Category:** dsgvo · **URL:** https://sendseven.com/en/glossary/dsgvo-konforme-messaging GDPR-Compliant Messaging refers to business communication that fully meets the requirements of the EU General Data Protection Regulation -- from establishing a legal basis and obtaining consent to implementing technical safeguards like encryption and EU-only data storage. ### Generative AI - **Category:** ki · **URL:** https://sendseven.com/en/glossary/generative-ai Generative AI is a form of artificial intelligence that creates new content, text, images, code, or audio, instead of just sorting existing data. In customer service, generative AI writes its own answers to customer questions rather than just picking from fixed text snippets. ### GPAI (General-Purpose AI) - **Category:** ki · **URL:** https://sendseven.com/en/glossary/gpai GPAI stands for general-purpose AI. It refers to versatile AI models such as large language models that are not built for a single task but for many. The EU AI Act contains its own rules for GPAI models and their providers. ### Hashtag - **Category:** channels · **URL:** https://sendseven.com/en/glossary/hashtag A hashtag is a word or phrase preceded by a # symbol on Instagram. It categorises content, makes posts discoverable in hashtag feeds and contributes to organic reach. Instagram allows up to 30 hashtags per post. ### High-Risk AI System - **Category:** ki · **URL:** https://sendseven.com/en/glossary/high-risk-ai-system A high-risk AI system is a risk category defined in the EU AI Act for AI applications that can have a significant impact on health, safety or fundamental rights, such as in candidate selection, credit scoring or medicine. These systems are subject to particularly strict obligations that go well beyond the simple transparency obligation. ### Instagram Business Account - **Category:** channels · **URL:** https://sendseven.com/en/glossary/instagram-business-konto An Instagram Business Account is a professional account type for companies and organisations on Instagram. It is required to connect Instagram to messaging platforms through the official Meta API and to use Comment-to-DM automation. ### Instagram Business API - **Category:** channels · **URL:** https://sendseven.com/en/glossary/instagram-business-api The Instagram Business API is Meta's official interface that lets businesses with an Instagram Business or Creator account, linked to a Facebook Page, manage, automate and connect their Instagram direct messages at scale into external platforms such as SendSeven. ### Instagram DM (Direct Message) - **Category:** channels · **URL:** https://sendseven.com/en/glossary/instagram-dm Instagram DM lets businesses communicate directly with their customers through Instagram's private messaging. With the Instagram Business API, brands manage DMs at scale, automate replies and integrate messaging into their CRM. ### Instagram DM Automation - **Category:** channels · **URL:** https://sendseven.com/en/glossary/instagram-dm-automation Instagram DM automation refers to answering Instagram direct messages with rule-based and AI-driven logic, from a simple keyword bot through time-controlled away replies to an AI assistant with its own knowledge base. Through the Flow Builder, an incoming Instagram comment can also be used as a trigger to send a DM automatically. A clean handover to team members stays guaranteed at all times. ### Instagram Reel - **Category:** channels · **URL:** https://sendseven.com/en/glossary/instagram-reel An Instagram Reel is a short vertical video of up to 90 seconds, published in Instagram's dedicated Reels feed. Reels have significantly higher organic reach than static posts and are the highest-performing content format for triggering Comment-to-DM flows. ### Jibe (Google Jibe) - **Category:** channels · **URL:** https://sendseven.com/en/glossary/jibe Jibe is Google's RCS cloud, or RCS hub, that provides RCS and RBM infrastructure for many mobile operators. Google acquired the company Jibe Mobile in 2015 and operates the platform that handles RCS traffic on top of it. It connects operators and devices to the RCS ecosystem under the Universal Profile. ### Knowledge Base - **Category:** api · **URL:** https://sendseven.com/en/glossary/knowledge-base A knowledge base is a structured information store that AI chatbots and support teams use to quickly and accurately answer customer queries. It contains FAQs, product documentation, guides, and internal policies. ### Lead Magnet - **Category:** channels · **URL:** https://sendseven.com/en/glossary/lead-magnet A lead magnet is a free piece of content or benefit offered to a prospect in exchange for their contact information or consent. On Instagram, Comment-to-DM is the most direct delivery mechanism for lead magnets — the person comments a keyword and receives the lead magnet link immediately via direct message. ### Live Chat - **Category:** channels · **URL:** https://sendseven.com/en/glossary/live-chat Live Chat is a real-time communication channel embedded on websites that lets visitors instantly message your team or an AI chatbot. Unlike email or contact forms, customers get immediate responses, which increases conversion rates and customer satisfaction. ### LLM (Large Language Model) - **Category:** ki · **URL:** https://sendseven.com/en/glossary/llm An LLM (Large Language Model) is the AI technology behind modern assistants like ChatGPT or Claude. It was trained on enormous amounts of text, which is how it can understand language, answer questions, and write text. In customer service, an LLM forms the basis for chatbots and AI assistants. ### MaaP (Messaging as a Platform) - **Category:** channels · **URL:** https://sendseven.com/en/glossary/maap MaaP (Messaging as a Platform) is the Universal Profile layer that makes business messaging possible in RCS. It carries application-to-person messaging, chatbots and rich cards. Introduced with Universal Profile 2.0 (2017), MaaP is the layer through which businesses and automated services talk to users in the native messaging app. ### Machine Learning - **Category:** ki · **URL:** https://sendseven.com/en/glossary/machine-learning Machine learning is a subfield of artificial intelligence in which a system learns from data instead of being hard-coded. It recognises patterns in examples and applies them to new cases. In customer service, machine learning sits behind sentiment analysis or the automatic assignment of enquiries, for instance. ### MCP Server - **Category:** api · **URL:** https://sendseven.com/en/glossary/mcp-server An MCP (Model Context Protocol) Server is a bridge that lets AI agents like Claude, GPT, or Cursor interact with external tools and services. In messaging, an MCP Server gives AI agents the ability to send messages, read conversations, and manage contacts across channels like WhatsApp, SMS, and Email. ### Message Template - **Category:** whatsapp · **URL:** https://sendseven.com/en/glossary/message-template Message Templates are pre-approved message formats that businesses can send to customers via WhatsApp outside the 24-hour window. Each template goes through a review process and is categorized as Marketing, Utility, or Authentication. ### Messenger Plugin / Customer Chat - **Category:** channels · **URL:** https://sendseven.com/en/glossary/messenger-plugin The Messenger Plugin — formerly known officially as the 'Customer Chat Plugin' — was an embeddable chat widget that made Facebook Messenger available directly on a website. Meta discontinued the plugin in May 2024; businesses now use alternative approaches such as Click-to-Messenger Ads, m.me links, or live-chat widgets from independent providers. ### Meta Business Suite - **Category:** whatsapp · **URL:** https://sendseven.com/en/glossary/meta-business-suite The Meta Business Suite is Meta's central, free interface for managing a business presence on Facebook, Instagram and WhatsApp. It is the successor to the Facebook Business Manager and bundles inbox, content, assets and settings in one place. ### Meta Conversions API - **Category:** api · **URL:** https://sendseven.com/en/glossary/meta-conversions-api The Meta Conversions API (CAPI) is a server-side interface that lets businesses send conversion events directly to Meta — independent of browser cookies and pixel tracking. Since iOS 17 broke client-side signals, CAPI has become the most important data source for Meta ad optimization, especially for Click-to-WhatsApp Ads. ### Multichannel - **Category:** channels · **URL:** https://sendseven.com/en/glossary/multichannel Multichannel describes a communication strategy where a business runs several channels in parallel — WhatsApp, email, SMS. The channels mostly operate independently: each has its own inbox and its own data. ### NLP (Natural Language Processing) - **Category:** ki · **URL:** https://sendseven.com/en/glossary/nlp NLP (Natural Language Processing) is the area of AI that teaches computers to understand, analyse, and generate human language. It is the basis for a customer message to be read, answered, or routed to the right place by machine. ### NLU (Natural Language Understanding) - **Category:** ki · **URL:** https://sendseven.com/en/glossary/nlu NLU (Natural Language Understanding) is an AI's ability to recognise the intent behind a customer message, regardless of how the customer phrases it. Whether someone writes “I want to send my order back” or “How does an exchange work?”, NLU recognises the same intent in both cases: cancellation or return. ### Offline Form - **Category:** channels · **URL:** https://sendseven.com/en/glossary/offline-form An offline form replaces the live chat window outside business hours with a structured contact form. Incoming messages land directly in the team's unified inbox for seamless follow-up the next working day. ### Omnichannel - **Category:** channels · **URL:** https://sendseven.com/en/glossary/omnichannel Omnichannel is a communication strategy in which all channels work together seamlessly. The customer experiences a continuous conversation — whether they're on WhatsApp, in email, or in live chat. One customer view across every touchpoint. ### Omnichannel vs Multichannel - **Category:** channels · **URL:** https://sendseven.com/en/glossary/omnichannel-vs-multichannel Multichannel means using multiple communication channels independently. Omnichannel goes further by connecting all channels into a seamless customer experience with shared history and context -- the customer never has to repeat themselves. ### Opt-in / Consent - **Category:** dsgvo · **URL:** https://sendseven.com/en/glossary/opt-in Opt-in is the explicit, informed consent a person gives before receiving marketing messages or having their personal data processed. Under GDPR, opt-in must be freely given, specific, and revocable at any time -- pre-checked boxes or implied consent do not count. ### Owned Audience - **Category:** channels · **URL:** https://sendseven.com/en/glossary/owned-audience An owned audience is a group of contacts that belongs to your business: people who have actively opted in to hear from you. Unlike rented reach (social media followers, search traffic), you control direct access -- no algorithm in between. ### Private Reply - **Category:** channels · **URL:** https://sendseven.com/en/glossary/private-reply A private reply is an automated direct message that Instagram automatically sends to the person who commented a specific keyword under a post. One private reply per comment is allowed within a seven-day window. ### Prompt Engineering - **Category:** ki · **URL:** https://sendseven.com/en/glossary/prompt-engineering Prompt engineering is the deliberate crafting of instructions for an AI so it delivers reliable, on-brand answers. A prompt defines how the AI should behave, its tone, the topics it may cover, how it handles uncertainty. Good prompt engineering turns a general language model into an assistant that fits your business. ### Quick Replies - **Category:** channels · **URL:** https://sendseven.com/en/glossary/quick-replies Quick replies are pre-written text snippets for common customer questions, accessible via a keyboard shortcut in chat. They save time on recurring requests -- from opening hours and pricing inquiries to appointment confirmations. ### RAG (Retrieval-Augmented Generation) - **Category:** ki · **URL:** https://sendseven.com/en/glossary/rag RAG (Retrieval-Augmented Generation) is a technique where an AI bases its answers on your own, up-to-date knowledge sources, such as product documentation, FAQs, or price lists. Instead of answering purely from its training data, the AI first looks things up in your content, which sharply reduces wrong answers. ### Rate Limiting - **Category:** api · **URL:** https://sendseven.com/en/glossary/rate-limiting Rate Limiting is a protection mechanism that restricts the number of API requests per time period to ensure fair usage and system stability. If you exceed the limit, you receive an HTTP 429 response with a Retry-After header. ### RCS (Rich Communication Services) - **Category:** channels · **URL:** https://sendseven.com/en/glossary/rcs RCS (Rich Communication Services) is the successor standard to SMS. It brings rich media, a brand logo and a verified sender straight into the phone's native messaging app, especially on Android. Unlike SMS, the recipient sees images, buttons and read receipts. ### RCS Business Messaging (RBM) - **Category:** channels · **URL:** https://sendseven.com/en/glossary/rcs-business-messaging RCS Business Messaging (RBM) is the enterprise variant of RCS: brands send verified, branded messages with rich media and interactive elements straight into the phone's native messaging app. Instead of an anonymous number, recipients see a name, logo, and a trust checkmark. It replaces plain bulk SMS with branded, interactive conversations. ### RCS Carousel - **Category:** channels · **URL:** https://sendseven.com/en/glossary/rcs-carousel An RCS Carousel is a horizontally swipeable series of multiple Rich Cards in a single RCS message. The recipient scrolls through it like a small gallery and taps the card that interests them. That makes it ideal for product selection inside the chat. ### REST API - **Category:** api · **URL:** https://sendseven.com/en/glossary/rest-api A REST API (Representational State Transfer Application Programming Interface) is a standardized interface for communication between software systems over HTTP. It enables programmatic access to services like messaging platforms -- structured, scalable, and platform-independent. ### Rich Card - **Category:** channels · **URL:** https://sendseven.com/en/glossary/rich-card A Rich Card is an interactive RCS message made of a media header, title, description text, and several tappable buttons. Instead of plain text, the recipient gets a card that appears like a small product or offer tile right inside the chat. It is the core building block of RCS Business Messaging. ### Rich Media - **Category:** channels · **URL:** https://sendseven.com/en/glossary/rich-media Rich media are all message contents beyond plain text — images, video, audio, documents, buttons, lists, carousels, and location pins. They make conversations more interactive, more click-worthy, and visually more striking than text-only SMS. ### Round-Robin - **Category:** api · **URL:** https://sendseven.com/en/glossary/round-robin Round-robin is a distribution strategy that assigns incoming requests to available team members in a rotating order. Each agent gets the next free request — like counting around a circle. Simple, fair, even. ### Routing - **Category:** api · **URL:** https://sendseven.com/en/glossary/routing Routing is the automated assignment of an incoming message to the right agent, team, or bot. Routing rules decide in fractions of a second who picks up a request — by channel, language, topic tag, availability, or load. ### SDK (Software Development Kit) - **Category:** api · **URL:** https://sendseven.com/en/glossary/sdk An SDK is a pre-built code library that simplifies integration with the SendSeven API in your preferred programming language. Instead of writing raw HTTP requests, you use type-safe functions with automatic error handling. ### Segmentation - **Category:** channels · **URL:** https://sendseven.com/en/glossary/segmentation Segmentation means dividing your contacts into groups that share common traits — region, purchase behavior, language, lifecycle stage. Instead of broadcasting to everyone, you address each group with relevant content. ### Segments - **Category:** channels · **URL:** https://sendseven.com/en/glossary/segments A segment is a concrete group of contacts that share a common trait — "all customers in Germany," "loyal customers with a purchase in the last 30 days," or "VIP-tagged + WhatsApp opt-in." Segments are the practical lever for targeted outreach. ### Sentiment Analysis - **Category:** ki · **URL:** https://sendseven.com/en/glossary/sentiment-analysis Sentiment analysis is an AI technique that detects the mood in a message, positive, neutral, or negative. In customer service it helps you spot upset customers early, prioritise enquiries, and hand off critical cases to a team member before annoyance turns into a complaint. ### Service Worker - **Category:** api · **URL:** https://sendseven.com/en/glossary/service-worker A service worker is a background script registered in the browser that runs independently of an open web page. It can intercept network requests, cache data offline, and — most importantly for marketing — receive incoming push events and display notifications even when the browser tab is closed. ### Session Message - **Category:** whatsapp · **URL:** https://sendseven.com/en/glossary/session-message Session Messages are free-form WhatsApp messages that businesses can send for free within 24 hours after the customer's last message. Unlike templates, no approval process is needed -- you reply as in a normal chat. ### Smart Routing - **Category:** channels · **URL:** https://sendseven.com/en/glossary/smart-routing Smart Routing automatically assigns incoming customer conversations to the best available team member based on rules like skills, workload, availability, or round-robin distribution. ### SMB (Small and Medium-Sized Business) - **Category:** channels · **URL:** https://sendseven.com/en/glossary/smb-definition SMB stands for small and medium-sized business -- organizations with fewer than 250 employees and annual revenue of up to EUR 50 million by EU definition. SMBs represent the backbone of most European economies. ### SMS Fallback - **Category:** channels · **URL:** https://sendseven.com/en/glossary/sms-fallback SMS fallback is the automatic delivery as SMS when an RCS message cannot be delivered. If a device or network has no RCS, the send switches to SMS, without the rich features but with full reach. The message arrives either way. ### SMS Marketing - **Category:** channels · **URL:** https://sendseven.com/en/glossary/sms-marketing SMS Marketing refers to sending commercial text messages to customers who have given verifiable opt-in consent. With a 95% open rate and an average read time under 90 seconds, SMS is one of the most powerful channels for time-sensitive communication in e-commerce. ### Story Reply - **Category:** channels · **URL:** https://sendseven.com/en/glossary/story-reply A story reply happens when a user reacts to a business's Instagram story, with a text message, an emoji or a voice note. That reaction arrives at the business as a direct message and can be handled in the shared inbox alongside every other channel. ### Suggested Action - **Category:** channels · **URL:** https://sendseven.com/en/glossary/suggested-action A Suggested Action is a tappable button inside an RCS message that triggers a native device function. Instead of a text reply, it starts a call, opens a map, creates a calendar entry, or opens a web page. It turns a message directly into an action. ### Suggested Reply - **Category:** channels · **URL:** https://sendseven.com/en/glossary/suggested-reply A Suggested Reply is a predefined, tappable response button inside an RCS message. Instead of typing, the recipient picks a ready-made answer and sends it back. It makes conversations faster and steers them in an orderly direction. ### Synthetic Media - **Category:** ki · **URL:** https://sendseven.com/en/glossary/synthetic-media Synthetic media are content created wholly or partly by artificial intelligence, that is AI-generated text, images, audio and video. Deepfakes are a special case of this. The EU AI Act ties labelling obligations to synthetic content: AI-generated media must be recognisable as such under Article 50, in force from 2 August 2026. ### Talent Pool - **Category:** api · **URL:** https://sendseven.com/en/glossary/talent-pool A talent pool is a database of qualified candidates who are suitable for current or future positions -- built from previous applicants, sourced contacts, and referrals. ### Telegram Bot - **Category:** channels · **URL:** https://sendseven.com/en/glossary/telegram-bot A Telegram Bot is an automated application on the Telegram platform that can send messages, respond to user requests, and execute programmed actions. The Telegram Bot API is free and enables unlimited messaging without conversation windows. ### Thread - **Category:** channels · **URL:** https://sendseven.com/en/glossary/thread A thread is the connected sequence of messages between a business and a contact about a particular topic. In messaging it usually refers to the complete conversation history of a contact on one channel — including replies, status changes, and handoffs. ### Ticket System - **Category:** channels · **URL:** https://sendseven.com/en/glossary/ticket-system A Ticket System is software for the structured capture, assignment, and tracking of customer inquiries. Each inquiry becomes a numbered ticket with a status, priority, and assignee, ensuring nothing falls through the cracks. ### Token (AI) - **Category:** ki · **URL:** https://sendseven.com/en/glossary/token A token is the smallest unit a language model breaks text into, usually a word fragment, a short whole word, or a punctuation mark. AI models process language token by token. The number of tokens partly determines how much an AI request costs and how much text a model can process at once. ### Trigger - **Category:** api · **URL:** https://sendseven.com/en/glossary/trigger A trigger is the event that starts an automation. In messaging, common triggers are "contact tagged," "webhook received," "newsletter signup," "24 hours before appointment," or "contact replies for the first time." Without a trigger, no flow runs. ### Unified Inbox - **Category:** channels · **URL:** https://sendseven.com/en/glossary/unified-inbox A Unified Inbox is a central inbox that aggregates all customer conversations from different channels (WhatsApp, Telegram, SMS, Email, Instagram, Messenger, Live Chat) into a single interface -- no more switching between apps. ### Universal Profile - **Category:** channels · **URL:** https://sendseven.com/en/glossary/universal-profile The Universal Profile is the single agreed feature and technical set for RCS, defined by the GSMA. It specifies which capabilities an RCS service must support so that messages work across carriers and devices. Without this common standard, there would be no interoperable RCS between different providers. ### Upselling - **Category:** channels · **URL:** https://sendseven.com/en/glossary/upselling Upselling is the strategy of selling an existing customer a higher-tier version of the same product — Pro instead of Basic, 1 TB instead of 200 GB. The goal: a higher cart value per customer. ### Username Key - **Category:** whatsapp · **URL:** https://sendseven.com/en/glossary/username-key The username key is an optional extra key for your WhatsApp username. When enabled, a new first-time contact must know both your username and the key to message you for the first time — a protection against unwanted messages. ### Vector Database - **Category:** ki · **URL:** https://sendseven.com/en/glossary/vector-database A vector database is a data store that holds content not as keywords but as sequences of numbers (vectors) that capture its meaning. That way it finds texts that are similar in content, even when they use completely different words. It is the technical backbone of RAG and semantic search. ### Verified Sender - **Category:** channels · **URL:** https://sendseven.com/en/glossary/verified-sender A verified sender is the vetted brand identity a business uses in RCS Business Messaging: name, logo, brand colours, and a trust checkmark instead of an anonymous number. Recipients instantly recognize who they are messaging. This builds trust and protects against spoofed senders. ### Web Push API - **Category:** api · **URL:** https://sendseven.com/en/glossary/web-push-api The Web Push API is the W3C standard that allows websites to send push notifications to browsers — even when the website is not currently open. It defines the interaction between the application server (backend), the push service (Mozilla, Google FCM, Apple), and the browser, including end-to-end encryption per RFC 8291. ### Webhook - **Category:** api · **URL:** https://sendseven.com/en/glossary/webhook A webhook is an automated HTTP callback that notifies your system in real time about events -- such as when a message is received, delivered, or read. Instead of constantly polling for updates, your system is proactively notified by the server (push). ### WhatsApp Broadcast - **Category:** whatsapp · **URL:** https://sendseven.com/en/glossary/whatsapp-broadcast A WhatsApp Broadcast is a one-to-many message sent via the WhatsApp Business API simultaneously to many contacts. Each recipient receives the message as an individual private message -- no recipient can see the other recipients. ### WhatsApp Business API - **Category:** whatsapp · **URL:** https://sendseven.com/en/glossary/whatsapp-business-api The WhatsApp Business API is Meta's official enterprise interface for medium and large businesses. It enables automated, scalable customer communication via WhatsApp -- including CRM integration, multi-user access, and professional infrastructure. ### WhatsApp Business App - **Category:** whatsapp · **URL:** https://sendseven.com/en/glossary/whatsapp-business-app The WhatsApp Business App is a free mobile application for small businesses with up to 5 linked devices. It offers basic business features like a company profile, quick replies, and a product catalog -- no coding or API integration required. ### WhatsApp Business Platform - **Category:** whatsapp · **URL:** https://sendseven.com/en/glossary/whatsapp-business-platform WhatsApp Business Platform is Meta's umbrella term for all commercial WhatsApp solutions -- from the free Business App and Cloud API to commerce features like catalogs and payments. The rebrand from API to Platform signals Meta's strategic shift toward e-commerce. ### WhatsApp Business Profile - **Category:** whatsapp · **URL:** https://sendseven.com/en/glossary/whatsapp-business-profile The WhatsApp Business Profile is the public company profile in WhatsApp with business name, address, description, opening hours, and product catalog. It signals to customers that they are communicating with a verified business -- not a private individual. ### WhatsApp Business Web - **Category:** whatsapp · **URL:** https://sendseven.com/en/glossary/whatsapp-business-web WhatsApp Business Web is the browser variant of the WhatsApp Business App (web.whatsapp.com). Not standalone software but a Companion Device linked to the smartphone via QR code. Functionally identical to the Desktop apps for Windows and Mac. ### WhatsApp Cloud API - **Category:** whatsapp · **URL:** https://sendseven.com/en/glossary/whatsapp-cloud-api The WhatsApp Cloud API is the Meta-hosted version of the WhatsApp Business API. It runs entirely in Meta's cloud infrastructure -- no self-hosted servers, no installation, no infrastructure management. Access via REST API through specialized providers like SendSeven. ### WhatsApp Coexistence - **Category:** whatsapp · **URL:** https://sendseven.com/en/glossary/whatsapp-coexistence WhatsApp Coexistence is a mode from Meta (globally available since November 2025) that lets businesses run the WhatsApp Business App and the WhatsApp Business API in parallel on the same phone number. Both sides share the chat history and can reply. Up to 6 months of existing chat history transfer at activation. Messages sent from the Business App remain free (no Meta charge); only API-sent messages are billed. Reversible — disconnect anytime from the Business App settings. SendSeven supports Coexistence in the embedded signup flow. ### WhatsApp Marketing - **Category:** whatsapp · **URL:** https://sendseven.com/en/glossary/whatsapp-marketing WhatsApp Marketing is the strategic use of WhatsApp for marketing campaigns via the WhatsApp Business API – including newsletters, broadcasts, promotions, and Click-to-WhatsApp ads. With a 98% open rate, WhatsApp outperforms every other marketing channel. ### WhatsApp Newsletter - **Category:** whatsapp · **URL:** https://sendseven.com/en/glossary/whatsapp-newsletter A WhatsApp Newsletter is the regular delivery of marketing or informational messages via the WhatsApp Business API to an opt-in subscriber list – achieving up to 98% open rates and significantly higher engagement than email newsletters. ### WhatsApp Username - **Category:** whatsapp · **URL:** https://sendseven.com/en/glossary/whatsapp-username A WhatsApp username is a freely chosen name that lets people reach you on WhatsApp without knowing your phone number. On personal accounts it replaces the visible number; on WhatsApp Business accounts the number stays visible and the username is an additional way to reach you. ### Widget - **Category:** channels · **URL:** https://sendseven.com/en/glossary/widget A widget is an embeddable mini-module on a website that delivers a self-contained function — a live-chat button, a newsletter signup, a review banner. It loads via a single code snippet and works independently of the rest of your site. ### Workflows - **Category:** api · **URL:** https://sendseven.com/en/glossary/workflows A workflow is an end-to-end sequence of steps that automates a business process. Unlike a pure messaging flow, a workflow can include human actions, system-to-system handoffs, and parallel branches. ## Recent English Blog Articles (latest 50) The SendSeven blog covers WhatsApp Business strategy, multi-channel messaging, AI agents (MCP), and e-commerce/recruiting/automotive customer engagement. Full archive at https://sendseven.com/en/blog. - **Fewer No-Shows at Property Viewings** — https://sendseven.com/en/blog/reduce-no-shows-property-viewings-whatsapp-reminders A cancellation costs nothing. A no-show costs a wasted trip. How to get prospects to confirm a viewing, put cancelling behind one button, and hand the freed slot to the next name on the list: the three messages per appointment, the right WhatsApp template, the cost, and the limits. - **Answer WhatsApp Messages Faster: Quick Replies and AI** — https://sendseven.com/en/blog/respond-to-whatsapp-messages-faster-quick-replies-ai Replying faster does not mean typing faster. How quick replies triggered by a shortcut, AI response suggestions with /ai, and automatic ticket summaries lower first response time, what the 24-hour window has to do with it, and which plan includes the AI. - **WhatsApp Business for Multiple Locations and Branches** — https://sendseven.com/en/blog/whatsapp-business-multiple-locations-branches One shared WhatsApp number for every branch, or a separate number per location? We look at when each approach fits, how many numbers Meta allows, why the recipient limit is shared, and how each branch sees only its own conversations. - **Turn Facebook comments into direct messages automatically** — https://sendseven.com/en/blog/facebook-comment-to-dm-automation-2026 A comment under your Facebook post can trigger a direct message automatically. Since August 2026 the trigger covers Facebook too, and that first message can hand over your price list as a button. Here is how to set it up. - **Contact Management Across Every Messaging Channel: One Profile Per Customer** — https://sendseven.com/en/blog/contact-management-across-messaging-channels The same customer exists three times over: in your phone, your inbox, and your Instagram DMs. We explain how a system recognizes it is the same person, the three ways to handle duplicate contacts, what happens when the data disagrees, and how to import an old list cleanly. - **What Is an AI Chatbot? AI Agents Explained** — https://sendseven.com/en/blog/what-is-an-ai-chatbot-ai-agent-explained AI chatbot, AI agent, AI assistant: we sort out the terms, show in four steps how an AI answer takes shape, where the limits sit, and how a small business gets started in a week. - **What Is a Business Messenger? Plainly Explained** — https://sendseven.com/en/blog/what-is-a-business-messenger-customer-messaging-software A business messenger is the software a team uses to answer customer messages together, not a chat tool for coworkers. We explain what it does, why a company phone starts slowing things down once a second person joins, which eight channels belong to it, and what getting started costs. - **Trigger words on the product: from sticker to subscriber** — https://sendseven.com/en/blog/whatsapp-trigger-words-product-2026 Every opt-in link and every QR code carries a pre-filled message. The word inside it decides which sequence starts after the scan, and it tells you which stand the sign-up came from. How to choose the word, how to measure every spot with it, and where it does not reach. - **Subscribers without ad budget: three touchpoints you already own** — https://sendseven.com/en/blog/whatsapp-subscribers-without-ad-budget-2026 You already own three sign-up surfaces: your email signature, the login page of your guest WiFi and the contact button in your Google Business Profile. All three are set up in half an hour and cost no media budget. Each one comes with a rule worth knowing before you start. - **WhatsApp QR codes: 6 spots where people actually scan** — https://sendseven.com/en/blog/whatsapp-qr-code-placement-6-spots-2026 A QR code only wins subscribers where customers are waiting and have a reason. Six spots work reliably in everyday business: the receipt, the table tent, the business card, the invoice, the parcel insert and the shop window. With the right sentence for each spot, the right size, and the four mistakes that cost subscribers. - **WhatsApp Business Account: Setup and Costs in 2026** — https://sendseven.com/en/blog/whatsapp-business-account-setup-costs-2026 Business profile, WABA, business portfolio: we untangle the terms, walk through the three routes to a WhatsApp Business Account, run the numbers for a real month with both bills, and cover setup step by step. - **Facebook Business Manager Setup: 2026 Guide** — https://sendseven.com/en/blog/facebook-business-manager-setup-2026 Business Manager, Business Suite or Business Portfolio? This guide shows how to set up your Meta business account correctly in 2026, verify it and secure it, so you can use WhatsApp, Instagram and Messenger for business. - **WhatsApp Pricing 2026: What Meta Is Changing and What Stays the Same** — https://sendseven.com/en/blog/whatsapp-pricing-2026-meta-changes In 2026, Meta is changing WhatsApp pricing in two places: Meta's AI assistant becomes token-based in August, and in October the free service and utility messages inside the 24-hour window come to an end. What that costs a US small business, why it's Meta raising prices and not SendSeven, and how our own platform price, from €49/month, is unaffected by this Meta change. - **SendSeven vs Twilio: The Honest Comparison (2026)** — https://sendseven.com/en/blog/sendseven-vs-twilio-comparison Twilio or SendSeven? A developer-first CPaaS toolbox you build the inbox from, or a ready-to-use multichannel platform that also ships a full API. Channels, pricing layers, AI and EU data residency in a head-to-head fact check. - **WhatsApp Business Username: How to Set It Up in 2026** — https://sendseven.com/en/blog/whatsapp-business-username-set-up-2026 In 2026 WhatsApp brings the username to businesses too. This guide shows how to set up your business username in WhatsApp Manager, why your number stays visible, what the new Meta identifier BSUID means, and why nothing changes in your existing inbox. - **WhatsApp Username: How to Set It Up and Reserve It in 2026** — https://sendseven.com/en/blog/whatsapp-username-set-up-reserve-2026 WhatsApp is introducing usernames in 2026. Instead of handing out your phone number, you'll share a name you choose yourself. This guide shows how to reserve your WhatsApp username, which rules apply, what the optional username key adds, and when a realistic rollout in your country is likely. - **What Is RCS Business Messaging? The 2026 Guide** — https://sendseven.com/en/blog/what-is-rcs-business-messaging-guide-2026 RCS is the successor to SMS and a real alternative to WhatsApp: a branded sender, images and buttons right inside the phone's default messaging app, with no app for the customer to install. This guide explains what RCS Business Messaging can do, how it differs from SMS and WhatsApp, and how widely available it already is. - **EU AI Act: Do You Have to Label Your Chatbot? (From 2 August 2026)** — https://sendseven.com/en/blog/eu-ai-act-chatbot-labelling-2026 From 2 August 2026, the transparency obligations of the EU AI Act apply. If you run a chatbot or AI assistant on WhatsApp, Instagram or live chat, you have to tell customers clearly that they are talking to an AI. What Article 50 requires, who it affects, and how to put it in place in minutes. - **SendSeven vs Respond.io: The Honest Comparison (2026)** — https://sendseven.com/en/blog/sendseven-vs-respond-io-comparison Respond.io or SendSeven? A capable omnichannel automation platform from Malaysia with a Monthly-Active-Contact billing model and USD pricing, versus an EU-hosted messaging platform with usage-based EUR pricing and no per-contact billing. Channels, pricing, AI, API and data residency in a side-by-side fact check. - **Instagram Comment-to-DM for musicians, DJs and producers: presaves, sample packs and tickets automated via DM** — https://sendseven.com/en/blog/instagram-comment-to-dm-musicians-djs-producers-2026 Instagram is the stage before the release. Converting comments into direct messages automatically turns anonymous followers into reachable fans. This article shows how musicians, DJs and producers use Comment-to-DM for presave links, free sample packs, ticket links and merch drops — and why a comment is the strongest moment to build your own fan list. - **Comment-to-DM for appointments, bookings and registrations: from comment to confirmed slot** — https://sendseven.com/en/blog/instagram-comment-to-dm-appointments-bookings-registrations-2026 A comment under an Instagram post is often the clearest buying signal a prospect can send. This article shows how service businesses, local venues and event organisers capture that signal with an automatic direct message delivering the booking link, registration link or appointment confirmation before the interest fades. - **Instagram Comment-to-DM for online shops: discount codes, product links and restock alerts** — https://sendseven.com/en/blog/instagram-comment-to-dm-online-shop-discount-codes-2026 A buying signal lasts about three seconds before the person scrolls on. This article shows how online shops capture that window: discount codes via DM, price enquiries handled privately, restock notifications automated and outfit links sent directly from a post. All in the visual Flow Builder — no coding and no shop system integration required. - **Click-to-Messenger Ads: Turn Ad Clicks into Conversations (2026)** — https://sendseven.com/en/blog/click-to-messenger-ads-guide-2026 An ad that opens a Messenger conversation instead of a landing page: Click-to-Messenger Ads turn a single click into a live dialogue. When this format genuinely pays off, when Click-to-WhatsApp is the smarter choice, and how the ad, bot flow, and team handoff work together — with a worked example and a setup walkthrough. - **WhatsApp Broadcast vs. Newsletter vs. Group — Which Path for Which Use Case? (with Coexistence)** — https://sendseven.com/en/blog/whatsapp-broadcast-newsletter-group-use-cases-2026 Four WhatsApp paths for businesses, plus Coexistence as the bridge: broadcast inside the app, newsletter via Cloud API, WhatsApp group and WhatsApp Channels. With limits, pricing, UK GDPR reality and a use-case matrix for UK SMBs. - **50+ WhatsApp Statistics for the UK 2026 — Data, Sources, Context** — https://sendseven.com/en/blog/whatsapp-statistics-uk-2026 Over 60 verified WhatsApp statistics for the United Kingdom — with primary sources, dates and sample sizes. Includes a sober reading of the 98 % open-rate benchmark for opt-in campaigns and a comparison with email and SMS. - **Instagram DM or WhatsApp Business? Which Channel for What (2026)** — https://sendseven.com/en/blog/instagram-dm-vs-whatsapp-business-2026 Instagram DM and WhatsApp Business are not competitors but two tools with different strengths. This comparison shows when to use which channel, what it costs and why you do not have to choose, when both run in the same shared inbox. - **Messenger in the Team Inbox: Customer Service Without Personal Phones** — https://sendseven.com/en/blog/facebook-messenger-team-inbox-2026 If one staff member's holiday brings Facebook Messenger to a standstill, this article is for you. It shows how small and medium businesses bring Page messages into a central team inbox, give multiple people access simultaneously, and take personal smartphones out of customer service altogether — with Custom Inboxes for branches, automatic routing, quick replies, and a clean audit trail. - **Instagram giveaway with Comment-to-DM: confirm entries, keep the leads** — https://sendseven.com/en/blog/instagram-giveaway-comment-to-dm-leads-2026 A giveaway generates more comments than any other post type. But if you only care about reach, you lose the participants again the moment the campaign ends. This article shows how to use Comment-to-DM to turn every comment into a confirmed entry, automatically send the rules, collect GDPR-compliant consent, and keep those contacts for marketing rather than handing them back to Instagram. - **Automate Facebook Messenger: Bot + AI Assistant for 24/7 Service** — https://sendseven.com/en/blog/automate-facebook-messenger-bot-ai-2026 Let recurring Facebook Messenger enquiries be answered around the clock without becoming impersonal: how SMBs combine a keyword bot, an AI assistant drawing on a knowledge base, and a business-hours rule. With the one step that is most often missed: a clean handoff to the team. - **Facebook Messenger for Business 2026: The Complete Customer Service Guide** — https://sendseven.com/en/blog/facebook-messenger-for-business-guide-2026 Messages arrive through your Facebook Page every day, but no one feels responsible. This guide shows how SMBs set up Facebook Messenger professionally: a central inbox, an AI assistant with handoff to humans, quick replies, and GDPR-compliant operation from the EU. - **Bringing Instagram, WhatsApp and More Together in One Shared Inbox** — https://sendseven.com/en/blog/instagram-whatsapp-unified-inbox-2026 The same customer writes by WhatsApp yesterday and by Instagram today. Serve both channels separately and you lose the thread. This guide shows how businesses pull Instagram, WhatsApp and every other channel into one shared inbox, with team assignment, a cross-channel customer view and dedicated inboxes per location or brand. - **Instagram Comment-to-DM for coaches, creators and influencers: turning comments into real contacts** — https://sendseven.com/en/blog/instagram-comment-to-dm-for-coaches-creators-influencers-2026 Comment-to-DM is the most powerful lead generation tool on Instagram, and most coaches and creators only use it halfway. They deliver the lead magnet and then stop. This article shows how to build your own contact list from a comment flow — from the first download link to a legally sound email consent. - **Browser Push for Win-back: Re-engaging Inactive Users in 2026** — https://sendseven.com/en/blog/browser-push-win-back-inactive-users-2026 Winning back inactive users with browser push is considerably cheaper and wider-reaching than a traditional email newsletter. This guide shows when users count as inactive, which win-back stages work, what a GDPR-compliant setup with a pre-permission layer looks like, and what ROI SMBs can realistically expect. - **SendSeven MCP vs. Twilio vs. DIY: Which Messaging API for AI Agents?** — https://sendseven.com/en/blog/sendseven-mcp-vs-twilio-vs-diy-messaging-ai-agents-2026 Compare SendSeven MCP, Twilio Alpha MCP, and open-source DIY for connecting AI agents to WhatsApp, SMS, and Email. Channels, pricing, setup time, and GDPR side by side. - **Instagram Comment-to-DM: the complete guide for businesses 2026** — https://sendseven.com/en/blog/instagram-comment-to-dm-guide-for-businesses-2026 Comment-to-DM turns a public Instagram comment into an automatic private direct message. This guide covers what businesses use it for, what the automated DM can include, which Meta rules apply and how to set it up in a privacy-compliant way. - **WhatsApp Business Web & Desktop: Where the Free Option Hits Its Limits (2026)** — https://sendseven.com/en/blog/whatsapp-business-web-desktop-limits-2026 WhatsApp Web and the Desktop apps are handy, until the team grows. A max of four linked devices, no shared inbox, no handover. When the free option is enough, where it breaks, and how Coexistence bridges both worlds. - **Automate Instagram DM: Using an AI Assistant and a Keyword Bot the Right Way** — https://sendseven.com/en/blog/automate-instagram-dm-ai-assistant-keyword-bot-2026 Answer routine questions around the clock without losing the personal touch: here is how businesses automate their Instagram direct messages with an AI assistant powered by a knowledge base, a keyword bot and clear business-hours rules. Including the decisive step that is often missing: a clean handover to people. - **Turn Instagram Comments into Direct Messages Automatically with the Flow Builder** — https://sendseven.com/en/blog/instagram-comments-to-dm-flow-builder-2026 A comment under a post is public, but the real conversation is better held in private. This article shows step by step how to build a flow in the visual Flow Builder that turns an Instagram comment into a direct message automatically: trigger, keyword branch, automatic DM, tag and handover to the team. - **SMS Marketing 2026: 95% Open Rate, Scaling Compliantly** — https://sendseven.com/en/blog/sms-marketing-campaigns-gdpr-2026 95% open rate, 160 characters, no algorithm filter between sender and recipient: SMS is one of the most effective marketing channels available to businesses. This guide shows how to build SMS campaigns that work, from consent collection to measurable ROI, including a full GDPR compliance checklist. - **Live Chat in B2B 2026: Capture Leads Instead of Losing Visitors** — https://sendseven.com/en/blog/live-chat-b2b-lead-capture-2026 In B2B, every lost visitor costs real money, because a single order carries significant weight. Live chat catches prospects at exactly the moment their purchase intent is highest, qualifies them through pre-chat forms, and routes each enquiry automatically to the right person. This guide shows how B2B companies capture leads reliably with live chat, with a worked example in euros. - **Instagram for Business 2026: Setting Up DM, Marketing and Service the Right Way** — https://sendseven.com/en/blog/instagram-for-business-dm-marketing-service-2026 For many small and mid-sized businesses, Instagram is the first touchpoint with a customer. This guide shows how to pull Instagram DMs, story replies and comments into one shared inbox, automate them sensibly, and run the whole thing in a privacy-compliant way. - **WhatsApp Coexistence: Run the Business App and API in Parallel (2026 Guide)** — https://sendseven.com/en/blog/whatsapp-coexistence-guide-2026 Since November 2025, WhatsApp Coexistence lets businesses run the Business App and the WhatsApp Business API on the same phone number — at the same time. How it works, how to set it up, what it costs, what it does and doesn't do, and when to choose it over a full API migration. - **Browser Push for E-commerce: Cart Abandonment, Price Alerts, Back-in-Stock** — https://sendseven.com/en/blog/browser-push-ecommerce-cart-abandonment-price-alerts-2026 Browser push is the most direct re-engagement channel in e-commerce: one click on Allow, no newsletter opt-in, no smartphone app required. This guide covers four use cases with real data: winning back cart abandoners, price alerts from wishlists, back-in-stock notifications, and re-engagement pushes. With timing, copy, segmentation, and a worked example that shows why the channel pays for itself from the first month. - **Live Chat or Chatbot? Getting the Human and AI Mix Right** — https://sendseven.com/en/blog/live-chat-or-chatbot-human-and-ai-2026 Live chat with a real team member or an AI assistant? The honest answer: both. This guide shows when a person should reply, when the AI assistant drawing on your knowledge base is enough, and how the clean handover between the two works so your widget keeps winning customers around the clock. - **Browser Push Notifications 2026: The Underrated Re-engagement Channel for SMBs** — https://sendseven.com/en/blog/browser-push-notifications-reengagement-channel-2026 Browser push reaches visitors who never left their contact details. No newsletter opt-in, no phone number — just one click on Allow. This guide shows how SMBs use browser push to win back lapsed visitors, when the channel pays off, and where its honest limits lie. - **Reduce No-Shows with SMS Reminders: 30-40% Fewer Missed Appointments** — https://sendseven.com/en/blog/sms-appointment-reminders-reduce-no-shows-2026 Every missed appointment means lost revenue and a wasted slot. SMS reminders sent 24 hours before reduce no-shows by 30-40%. This guide shows the right timing, message wording, a worked cost calculation for a UK vet practice, and how to stay GDPR-compliant. - **Designing Click-to-WhatsApp Ads 2026: Creative, Pre-Filled Message & Flow Trigger** — https://sendseven.com/en/blog/click-to-whatsapp-ads-creative-build-2026 What does a Click-to-WhatsApp ad in the feed actually look like? Which image, which headline, which CTA button, which pre-filled message — and what happens in the first 30 seconds in the WhatsApp chat? A practical guide from Meta Ads Manager to flow trigger. - **WhatsApp Ads Conversions API & Tracking 2026: CAPI for CTWA in Practice** — https://sendseven.com/en/blog/whatsapp-ads-meta-capi-tracking-2026 Running Click-to-WhatsApp Ads without the Conversions API leaves 20–40% of tracking accuracy on the table. This technical guide walks through CAPI setup, the four standard events for CTWA, click-ID mapping, SHA-256 hashing, and the cookie implications. - **Click-to-WhatsApp Ads Cost 2026: Budget, Meta Pricing & ROI Math** — https://sendseven.com/en/blog/click-to-whatsapp-ads-cost-roi-2026 What do Click-to-WhatsApp Ads really cost in 2026? Broken into three layers — ad spend, Meta per-message fees, platform cost — plus three full ROI worked examples for €500, €2,000 and €10,000 budgets. - **Userlike Alternative 2026: 4 Platforms With WhatsApp at the Center** — https://sendseven.com/en/blog/userlike-alternative-whatsapp-focus-2026 Userlike (since 2025 rebranded as Lime Connect, part of Lime Technologies AB from Sweden) is historically a live-chat specialist with WhatsApp integrated as a later add-on. Three points push businesses to look for an alternative: WhatsApp features not at the depth of specialized vendors, pricing model heavily live-chat-centric, and reduced DACH market focus since the Lime acquisition. Four WhatsApp-first alternatives compared: SendSeven, Superchat, ChatWerk, and 360dialog. With a worked example for a 10-person setup and an honest call on which fits better. ## Aktuelle deutschsprachige Blog-Artikel (neueste 100) Der deutsche SendSeven-Blog deckt WhatsApp Business, Multi-Channel-Messaging, KI-Agenten, Pricing-Vergleiche und KMU-Branchen (E-Commerce, Recruiting, Autohäuser) ab. Vollständiges Archiv unter https://sendseven.com/de/blog. - **RCS einfach erklärt: der SMS-Nachfolger für kleine und mittlere Unternehmen** — https://sendseven.com/de/blog/rcs-einfach-erklaert-kmu RCS ist der Nachfolger der SMS: Firmenname, Logo und Bestätigungshäkchen statt anonymer Nummer, dazu Bilder und Buttons, direkt in der Nachrichten-App, die auf jedem Smartphone schon installiert ist. Dieser Artikel erklärt in einfacher Sprache, was RCS kann, wer es empfangen kann, was es kostet und wie kleine und mittlere Unternehmen damit starten. - **Weniger Terminausfälle bei Immobilienbesichtigungen** — https://sendseven.com/de/blog/terminausfaelle-immobilienbesichtigungen-reduzieren Eine Absage ist kein Verlust, ein Nichterscheinen schon. Wie Sie Besichtigungstermine bestätigen lassen, das Absagen zu einem Knopfdruck machen und den freien Slot an den nächsten Interessenten weitergeben: die drei Nachrichten pro Termin, die passende WhatsApp-Vorlage, die Kosten und die Grenzen. - **WhatsApp-Anfragen schneller beantworten: Schnellantworten und KI** — https://sendseven.com/de/blog/whatsapp-anfragen-schneller-beantworten Schneller antworten heißt nicht schneller tippen. Wie Schnellantworten per Kürzel, KI-Antwortvorschläge mit /ai und die automatische Ticketzusammenfassung die Erstantwortzeit senken, was das 24-Stunden-Fenster damit zu tun hat und ab welchem Paket es die KI gibt. - **WhatsApp für mehrere Standorte und Filialen einrichten** — https://sendseven.com/de/blog/whatsapp-mehrere-standorte-filialen Eine gemeinsame WhatsApp-Nummer für alle Filialen oder eine Rufnummer pro Standort? Wir zeigen, wann welcher Weg passt, wie viele Rufnummern Meta erlaubt, warum das Empfängerlimit gemeinsam gilt und wie jede Filiale nur ihre eigenen Unterhaltungen sieht. - **Facebook-Kommentare automatisch in Direktnachrichten verwandeln** — https://sendseven.com/de/blog/facebook-kommentare-automatisch-dm-2026 Ein Kommentar unter Ihrem Facebook-Beitrag kann automatisch eine Direktnachricht auslösen. Seit August 2026 gilt der Auslöser auch für Facebook, und die erste Nachricht kann die Preisliste als Schaltfläche gleich mitliefern. So richten Sie es ein. - **Zentrale Kontaktverwaltung: ein Profil pro Kunde über alle Kanäle** — https://sendseven.com/de/blog/zentrale-kontaktverwaltung-messaging-kanaele Derselbe Kunde existiert im Handy, im Postfach und in Instagram dreimal. Wir erklären, woran ein System erkennt, dass es dieselbe Person ist, welche drei Wege es gibt mit Dubletten umzugehen, was bei widersprüchlichen Daten passiert und wie Sie alte Listen sauber importieren. - **Was ist ein KI-Chatbot? KI-Agenten einfach erklärt** — https://sendseven.com/de/blog/was-ist-ein-ki-chatbot-ki-agent-einfach-erklaert KI-Chatbot, KI-Agent, KI-Assistent: Wir sortieren die Begriffe, zeigen in vier Schritten, wie eine KI-Antwort entsteht, wo die Grenzen liegen und wie ein kleiner Betrieb in einer Woche startet. - **Was ist ein Business Messenger? Einfach erklärt** — https://sendseven.com/de/blog/was-ist-ein-business-messenger-einfach-erklaert Ein Business Messenger ist das Programm, mit dem ein Team die Nachrichten seiner Kunden gemeinsam beantwortet, nicht ein Chat für Kollegen untereinander. Wir erklären, was er kann, warum das Firmenhandy ab dem zweiten Mitarbeiter bremst, welche acht Kanäle dazugehören und was der Einstieg kostet. - **Triggerwörter am Produkt: vom Aufkleber zum Abonnenten** — https://sendseven.com/de/blog/whatsapp-triggerwoerter-am-produkt-2026 Jeder Opt-in-Link und jeder QR-Code trägt eine vorbelegte Nachricht. Das Wort darin entscheidet, welcher Ablauf nach dem Scan startet, und es verrät, von welchem Aufsteller die Anmeldung kam. So wählen Sie das Wort, so messen Sie damit jeden Ort, und das sind die Stellen, an denen es nicht greift. - **Abonnenten ohne Werbebudget: drei Touchpoints, die Sie schon haben** — https://sendseven.com/de/blog/whatsapp-abonnenten-ohne-werbebudget-2026 Drei Flächen für Anmeldungen besitzen Sie längst: die E-Mail-Signatur, die Anmeldeseite des Gäste-WLANs und den Kontakt-Button im Google-Unternehmensprofil. Alle drei sind in einer halben Stunde eingerichtet und kosten kein Media-Budget. Zu jedem gehört eine Regel, die Sie vorher kennen sollten. - **WhatsApp-QR-Code platzieren: 6 Orte, an denen wirklich gescannt wird** — https://sendseven.com/de/blog/whatsapp-qr-code-platzieren-6-orte-2026 Ein QR-Code bringt nur Abonnenten, wenn er dort liegt, wo Kunden warten und einen Grund haben. Sechs Orte funktionieren im DACH-Alltag: Kassenbon, Tischaufsteller, Visitenkarte, Rechnung, Paketbeileger und Schaufenster. Mit dem passenden Satz je Ort, der richtigen Größe und den vier Fehlern, die Abonnenten kosten. - **WhatsApp Unternehmensaccount: Kosten und Einrichtung 2026** — https://sendseven.com/de/blog/whatsapp-unternehmensaccount-einrichten-kosten Unternehmensprofil, WABA, Business-Portfolio: Wir sortieren die Begriffe, zeigen die drei Wege zum WhatsApp Unternehmensaccount, rechnen einen echten Monat mit beiden Rechnungen durch und gehen die Einrichtung Schritt für Schritt durch. - **Facebook Business Manager einrichten: Leitfaden 2026** — https://sendseven.com/de/blog/facebook-business-manager-einrichten-2026 Business Manager, Business Suite oder Business-Portfolio? Dieser Leitfaden zeigt, wie Sie Ihr Meta-Business-Konto 2026 richtig anlegen, verifizieren und absichern, um WhatsApp, Instagram und Messenger geschäftlich zu nutzen. - **WhatsApp-Preise 2026: Was Meta ändert und was gleich bleibt** — https://sendseven.com/de/blog/whatsapp-preise-2026-meta-aenderungen Meta ändert 2026 die WhatsApp-Preise an zwei Stellen: Metas KI-Assistent wird ab August token-basiert, und ab Oktober enden die kostenlosen Service- und Utility-Nachrichten im 24-Stunden-Fenster. Was das für ein DACH-KMU kostet, warum Meta erhöht und nicht SendSeven, und wie unser Plattformpreis ab EUR 49/Monat unverändert bleibt. - **SendSeven vs. Userlike (jetzt Lime Connect): Der ehrliche Vergleich 2026** — https://sendseven.com/de/blog/sendseven-vs-userlike-vergleich Userlike (jetzt Lime Connect) oder SendSeven? Live-Chat-Spezialist mit Per-Platz-Pricing oder Multichannel-Plattform mit nutzungsbasierter Abrechnung. Preise, Kanäle, KI und DSGVO im direkten Faktencheck. - **WhatsApp Business Username einrichten: Anleitung 2026** — https://sendseven.com/de/blog/whatsapp-business-username-einrichten-2026 WhatsApp bringt 2026 den Username auch für Unternehmen. Dieser Leitfaden zeigt, wie Sie Ihren Business-Username im WhatsApp Manager einrichten, warum Ihre Nummer dabei sichtbar bleibt, was der neue Meta-Identifier BSUID bedeutet und warum sich an Ihrem bestehenden Posteingang nichts ändert. - **WhatsApp Username einrichten und reservieren: Anleitung 2026** — https://sendseven.com/de/blog/whatsapp-username-einrichten-reservieren-2026 WhatsApp führt 2026 den Username ein. Statt Ihre Telefonnummer weiterzugeben, teilen Sie künftig einen frei wählbaren Namen. Dieser Leitfaden zeigt, wie Sie Ihren WhatsApp Username reservieren, welche Regeln gelten, was der optionale Username-Key bringt und ab wann der Start in Deutschland realistisch ist. - **Was ist RCS Business Messaging? Der Leitfaden 2026** — https://sendseven.com/de/blog/rcs-business-messaging-leitfaden-2026 RCS ist der Nachfolger der SMS und eine echte Alternative zu WhatsApp: gebrandeter Absender, Bilder und Buttons direkt in der Standard-Nachrichten-App, ohne dass der Kunde eine App installieren muss. Dieser Leitfaden erklärt, was RCS Business Messaging kann, wie es sich von SMS und WhatsApp unterscheidet und wie weit es in Deutschland verbreitet ist. - **SendSeven vs. Twilio: Der ehrliche Vergleich 2026** — https://sendseven.com/de/blog/sendseven-vs-twilio-vergleich Twilio oder SendSeven? Ein Entwickler-CPaaS-Baukasten, aus dem Sie den Posteingang selbst bauen, oder eine fertige Multichannel-Plattform mit voller API. Kanäle, Preisschichten, KI und EU-Datenresidenz im direkten Faktencheck für DACH-Käufer. - **EU AI Act: Müssen Sie Ihren Chatbot kennzeichnen? (Ab 2. August 2026)** — https://sendseven.com/de/blog/eu-ai-act-chatbot-kennzeichnung-2026 Ab dem 2. August 2026 gelten die Transparenzpflichten des EU AI Act. Wer einen Chatbot oder KI-Assistenten auf WhatsApp, Instagram oder im Live-Chat betreibt, muss Kunden klar sagen, dass sie mit einer KI sprechen. Was Artikel 50 verlangt, wen es betrifft und wie Sie es in wenigen Minuten umsetzen. - **SendSeven vs. Trengo: Der ehrliche Vergleich 2026** — https://sendseven.com/de/blog/sendseven-vs-trengo-vergleich Trengo oder SendSeven? Gereifte niederländische Plattform mit Sitzplatz-Bundle, Conversation-Kontingent und nativem Voice-Modul oder deutsche 8-Kanal-Plattform ab 49 €/Monat ohne Nutzergebühren? Preise, Kanäle, KI und DSGVO im fairen Faktencheck. - **Instagram-Gewinnspiel mit Comment-to-DM: Teilnehmer bestätigen, Leads behalten** — https://sendseven.com/de/blog/instagram-gewinnspiel-comment-to-dm-2026 Ein Gewinnspiel bringt mehr Kommentare als jeder andere Beitrag. Aber wer nur auf die Reichweite schaut, verliert die Teilnehmer wieder, sobald die Aktion endet. Dieser Artikel zeigt, wie Sie mit Comment-to-DM jeden Kommentar in eine bestätigte Teilnahme überführen, die Teilnahmebedingungen automatisch mitschicken, DSGVO-konform eine Einwilligung einholen und die Kontakte danach für Marketing nutzen. - **Instagram Comment-to-DM für Musiker, DJs und Producer: Presaves, Sample-Packs und Tickets automatisch per DM** — https://sendseven.com/de/blog/instagram-comment-to-dm-musiker-dj-producer-2026 Instagram ist die Bühne vor dem Release. Wer Kommentare automatisch in Direktnachrichten umwandelt, macht aus anonymen Followern erreichbare Fans. Dieser Artikel zeigt, wie Musiker, DJs und Producer Comment-to-DM für Presave-Links, kostenlose Sample-Packs, Ticket-Links und Merch-Drops einsetzen. - **SendSeven vs. Superchat: Der ehrliche Vergleich 2026** — https://sendseven.com/de/blog/sendseven-vs-superchat-vergleich SendSeven oder Superchat? Der ehrliche Vergleich für den DACH-Markt 2026: Preise, Kanäle, API, DSGVO und versteckte Kosten. Welche Messaging-Plattform passt wirklich zu Ihrem Unternehmen? - **Instagram Comment-to-DM: der komplette Leitfaden für Unternehmen 2026** — https://sendseven.com/de/blog/instagram-comment-to-dm-automatisierung-leitfaden-2026 Comment-to-DM verwandelt einen öffentlichen Instagram-Kommentar automatisch in eine private Direktnachricht. Dieser Leitfaden zeigt, wofür Unternehmen das nutzen, was die automatische DM enthalten kann, welche Meta-Regeln gelten und wie Sie Comment-to-DM DSGVO-konform aufsetzen. - **Click-to-Messenger Ads: Aus Werbung Gespräche machen (2026)** — https://sendseven.com/de/blog/click-to-messenger-ads-conversions-2026 Eine Werbeanzeige, die statt auf eine Landingpage direkt in den Messenger führt: Click-to-Messenger Ads verwandeln einen Klick in ein laufendes Gespräch. Wann sich das Format im DACH-Raum wirklich lohnt, wo Click-to-WhatsApp die bessere Wahl ist und wie Anzeige, Bot-Flow und Übergabe ans Team zusammenspielen, lesen Sie hier, mit Beispielrechnung und Setup-Anleitung. - **2FA-Kosten 2026: SMS vs. WhatsApp im DACH-Vergleich (mit Beispielrechnung)** — https://sendseven.com/de/blog/2fa-sms-vs-whatsapp-kosten-vergleich-dach-2026 Wer dachte, SMS sei immer die günstigste Methode für Verifizierungscodes, irrt seit den letzten Meta-Tarifanpassungen. Voller Kostenvergleich für Deutschland, Österreich und der Schweiz – inklusive Anbieter-Gebühren, KMU-Beispielrechnungen ab 1.000 OTPs pro Monat und der Frage, wann SMS trotzdem die richtige Wahl bleibt. - **WhatsApp Broadcast vs. Newsletter vs. Gruppe – welcher Weg für welchen Use Case? (mit Coexistence)** — https://sendseven.com/de/blog/whatsapp-broadcast-newsletter-gruppe-use-cases-2026 Vier WhatsApp-Wege für Unternehmen plus Coexistence als Brücke: Broadcast in der App, Newsletter via Cloud API, WhatsApp-Gruppe, WhatsApp Channels. Mit Limits, Pricing, DSGVO-Realität und Use-Case-Matrix für KMU im DACH-Raum. - **50+ WhatsApp-Statistiken für den DACH-Markt 2026 – Daten, Quellen, Einordnung** — https://sendseven.com/de/blog/whatsapp-statistiken-dach-2026 Über 60 verifizierte WhatsApp-Statistiken für Deutschland, Österreich und die Schweiz – mit Primärquellen, Jahreszahlen und Studiengrößen. Inklusive Einordnung der 98 %-Öffnungsrate für Opt-in-Kampagnen und Vergleich mit E-Mail und SMS. - **Instagram-DM oder WhatsApp Business? Welcher Kanal wofür (2026)** — https://sendseven.com/de/blog/instagram-dm-oder-whatsapp-business-vergleich-2026 Instagram-DM und WhatsApp Business sind keine Konkurrenten, sondern zwei Werkzeuge mit unterschiedlichen Stärken. Dieser Vergleich zeigt, wann Sie welchen Kanal einsetzen, was er kostet und warum Sie sich nicht entscheiden müssen, wenn beide im selben zentralen Posteingang laufen. - **SendSeven vs. Respond.io: Der ehrliche Vergleich 2026** — https://sendseven.com/de/blog/sendseven-vs-respond-io-vergleich Respond.io oder SendSeven? Gut finanzierte Automatisierungsplattform aus Malaysia mit USD-Abrechnung und MAC-Modell (Kosten pro aktivem Kontakt) oder deutsche 8-Kanal-Plattform ab 49 €/Monat in EUR, ohne Pro-Kontakt-Gebühr und EU-gehostet? Preise, Kanäle, KI und DSGVO im fairen Faktencheck. - **Messenger im Team-Posteingang: Kundenservice ohne Privathandy** — https://sendseven.com/de/blog/facebook-messenger-team-posteingang-kundenservice-2026 Wenn eine Mitarbeiterin in Urlaub geht, bleibt der Facebook Messenger stehen? Dieser Artikel zeigt, wie KMU die Page-Nachrichten in einen zentralen Team-Posteingang holen, mehreren Mitarbeitern gleichzeitig Zugriff geben und das Privathandy aus dem Kundenservice verbannen. Mit Custom Inboxes für Filialen, automatischem Routing, Schnellantworten und sauberer Reporting-Spur. - **Instagram Comment-to-DM für Online-Shops: Rabattcodes, Produktlinks und Restock-Hinweise** — https://sendseven.com/de/blog/instagram-comment-to-dm-online-shop-2026 Ein Kaufsignal hält etwa drei Sekunden, bevor die Person weiterschrollt. Dieser Artikel zeigt, wie Online-Shops das Fenster nutzen: Rabattcodes per DM, Preisanfragen privat beantworten, Restock-Benachrichtigungen automatisieren und Outfit-Links aus einem Post heraus versenden. Alles im visuellen Flow Builder, ohne Programmieren und ohne Shop-System-Integration. - **Facebook Messenger automatisieren: Bot + KI-Assistent für 24/7-Service** — https://sendseven.com/de/blog/messenger-automatisieren-bot-ki-assistent-2026 Wiederkehrende Anfragen über Facebook Messenger rund um die Uhr beantworten lassen, ohne unpersönlich zu werden: So setzen KMU einen Keyword-Bot, einen KI-Assistenten aus der Wissensdatenbank und eine Geschäftszeiten-Regel zusammen ein. Mit dem entscheidenden Schritt, der oft fehlt: der sauberen Übergabe an das Team. - **Facebook Messenger für Unternehmen 2026: Der Leitfaden für Kundenservice ohne Privathandy** — https://sendseven.com/de/blog/facebook-messenger-fuer-unternehmen-kundenservice-2026 Über die Facebook-Seite kommen täglich Nachrichten, doch niemand fühlt sich zuständig. Dieser Leitfaden zeigt, wie KMU den Facebook Messenger professionell aufsetzen: zentraler Posteingang, KI-Assistent mit Übergabe an Menschen, Schnellantworten und DSGVO-konform aus Deutschland. - **SendSeven vs. ChatWerk: Der ehrliche Vergleich 2026** — https://sendseven.com/de/blog/sendseven-vs-chatwerk-vergleich ChatWerk oder SendSeven? Fünf Kanäle ohne SMS, E-Mail und Browser Push, ab 69 Euro pro Monat mit Sitzplatz- und Nummernlimits und Einrichtungsgebühr, oder acht Kanäle ab 49 Euro pro Monat mit unbegrenzten Nutzern und Nummern? Kanäle, Preise, Automatisierung und DSGVO im fairen Faktencheck, inklusive der Punkte, bei denen ChatWerk vorn liegt. - **Instagram Comment-to-DM für Coaches, Creator und Influencer: aus Kommentaren werden echte Kontakte** — https://sendseven.com/de/blog/instagram-comment-to-dm-coaches-creator-2026 Comment-to-DM ist das stärkste Lead-Generierungs-Werkzeug auf Instagram, und die meisten Coaches und Creator nutzen es nur halb. Sie verschicken den Lead-Magneten, hören dann aber auf. Dieser Artikel zeigt, wie Sie aus einem Kommentar-Flow eine eigene Kontaktliste bauen: vom ersten Download-Link bis zur rechtssicheren E-Mail-Einwilligung. - **Instagram, WhatsApp und Co. im zentralen Posteingang zusammenführen** — https://sendseven.com/de/blog/instagram-whatsapp-zentraler-posteingang-2026 Derselbe Kunde schreibt gestern per WhatsApp, heute per Instagram. Wer beide Kanäle getrennt bedient, verliert den Überblick. Dieser Leitfaden zeigt, wie KMU Instagram, WhatsApp und alle weiteren Kanäle in einen zentralen Posteingang holen, mit Team-Zuweisung, kanalübergreifender Kundensicht und eigenen Inboxes je Standort oder Marke. - **Browser-Push für Reaktivierung: Inaktive Nutzer zurückholen** — https://sendseven.com/de/blog/browser-push-reaktivierung-inaktive-nutzer-2026 Inaktive Nutzer per Browser-Push zurückzuholen ist um ein Vielfaches günstiger und reichweitenstärker als ein klassischer E-Mail-Newsletter. Dieser Leitfaden zeigt, wann Nutzer als inaktiv gelten, welche Win-back-Stufen funktionieren, wie ein DSGVO-konformes Setup mit Pre-Permission-Layer aussieht und welcher ROI sich für KMU realistisch rechnen lässt. - **Comment-to-DM für Termine, Buchungen und Anmeldungen: vom Kommentar zum festen Platz** — https://sendseven.com/de/blog/instagram-comment-to-dm-termine-buchungen-2026 Ein Kommentar unter einem Instagram-Beitrag ist oft das deutlichste Kaufsignal, das ein Interessent senden kann. Dieser Artikel zeigt, wie Dienstleister, lokale Betriebe und Veranstalter dieses Signal nutzen, um per automatischer Direktnachricht den Buchungslink, den Anmeldelink oder die Terminbestätigung zu senden, bevor das Interesse verebbt. - **SendSeven vs. Mateo: Der ehrliche Vergleich 2026** — https://sendseven.com/de/blog/sendseven-vs-mateo-vergleich Mateo oder SendSeven? Lokaler WhatsApp-Spezialist oder skalierbare Messaging-Plattform mit transparenten Preisen? Kanäle, Kosten, KI und DSGVO im direkten Vergleich. - **WhatsApp Business Web & Desktop: Wo die kostenlose Lösung an ihre Grenzen stößt (2026)** — https://sendseven.com/de/blog/whatsapp-business-web-desktop-grenzen-2026 WhatsApp Web und die Desktop-Apps sind praktisch, bis das Team wächst. Maximal 4 verknüpfte Geräte, kein gemeinsamer Posteingang, keine Übergabe. Wann die kostenlose Variante reicht, wo sie kippt und wie Coexistence beides verbindet. - **Instagram-DM automatisieren: KI-Assistent und Keyword-Bot richtig einsetzen** — https://sendseven.com/de/blog/instagram-dm-automatisieren-ki-assistent-keyword-bot-2026 Routinefragen rund um die Uhr beantworten, ohne den persönlichen Draht zu verlieren: So automatisieren KMU ihre Instagram-Direktnachrichten mit einem KI-Assistenten aus der Wissensdatenbank, einem Keyword-Bot und klaren Geschäftszeiten-Regeln. Mit dem entscheidenden Schritt, der oft fehlt: der sauberen Übergabe an Menschen. - **Instagram-Kommentare automatisch in Direktnachrichten umwandeln mit dem Flow Builder** — https://sendseven.com/de/blog/instagram-kommentare-automatisch-dm-flow-builder-2026 Ein Kommentar unter einem Beitrag ist öffentlich, das eigentliche Gespräch führen Sie aber besser privat. Dieser Artikel zeigt Schritt für Schritt, wie Sie im visuellen Flow Builder einen Ablauf bauen, der aus einem Instagram-Kommentar automatisch eine Direktnachricht macht. - **SMS-Marketing 2026: 98 % Open Rate, DSGVO-konform skalieren** — https://sendseven.com/de/blog/sms-marketing-kampagnen-dsgvo-2026 SMS bleibt 2026 der direkteste Weg in den Posteingang Ihrer Kunden: 98 % Open Rate innerhalb von drei Minuten, kein Spamfilter, keine App nötig. So setzen KMU Kampagnen sauber auf, sammeln Opt-ins DSGVO-konform ein, segmentieren sinnvoll und treffen mit dem richtigen Timing. Mit Beispielrechnung, Wording-Regeln und einer ehrlichen Einordnung, wofür SMS taugt und wofür nicht. - **Live-Chat im B2B 2026: Leads erfassen statt Besucher verlieren** — https://sendseven.com/de/blog/live-chat-b2b-leads-erfassen-2026 Im B2B kostet jeder verlorene Besucher bares Geld, denn ein einziger Auftrag wiegt schwer. Ein Live-Chat fängt Interessenten genau dann ab, wenn die Kaufabsicht am höchsten ist, qualifiziert sie über vorgelagerte Formulare und leitet die Anfrage automatisch an die richtige Person. Dieser Leitfaden zeigt, wie B2B-Unternehmen mit Live-Chat planbar Leads erfassen, und rechnet den Nutzen in Euro vor. - **Instagram für Unternehmen 2026: DM, Marketing und Service richtig aufsetzen** — https://sendseven.com/de/blog/instagram-fuer-unternehmen-dm-marketing-service-2026 Instagram ist für viele KMU der erste Berührungspunkt mit Kunden. Dieser Leitfaden zeigt, wie Sie Instagram-DMs, Story-Antworten und Kommentare professionell in einen zentralen Posteingang holen, sinnvoll automatisieren und DSGVO-konform betreiben. - **WhatsApp Business App vs. API vs. Coexistence: Welcher Weg für Ihr KMU? (2026)** — https://sendseven.com/de/blog/whatsapp-business-app-vs-api-vs-coexistence-2026 Drei Wege, WhatsApp geschäftlich zu nutzen — und seit November 2025 ist die Auswahl nicht mehr binär. App, API oder beides parallel über Coexistence? Eine ehrliche Entscheidungshilfe für KMU mit Kosten-Matrix, Use-Case-Beispielen und 14 Vergleichskriterien. - **Von der WhatsApp Business App zur API: Einfacher Umstieg via Coexistence (2026)** — https://sendseven.com/de/blog/whatsapp-business-app-zu-api-umstieg-coexistence-2026 Der Wechsel von der WhatsApp Business App zur Business API galt jahrelang als One-way-Street: App weg, API rein. Mit Coexistence ist das Geschichte. Wie der einfache Umstieg in 5 Schritten funktioniert, was Sie vorab klären sollten und welche Fehler Sie vermeiden. - **WhatsApp Coexistence: Business App und API parallel nutzen (Leitfaden 2026)** — https://sendseven.com/de/blog/whatsapp-coexistence-leitfaden-2026 WhatsApp Coexistence erlaubt Unternehmen seit November 2025, die Business App und die WhatsApp Business API auf derselben Telefonnummer parallel zu betreiben. Funktionsweise, Setup, Limits, Pricing und Entscheidungshilfe — der komplette Leitfaden für DACH. - **Ihre WhatsApp Business App + Team-Inbox + KI + Kampagnen. Ab 79 €/Monat.** — https://sendseven.com/de/blog/whatsapp-business-app-coexistence-erweitern Sie wollen Ihre WhatsApp Business App behalten und trotzdem mit mehreren Mitarbeitern, KI-Antworten und Kampagnen arbeiten? Mit WhatsApp Coexistence läuft beides parallel auf einer Nummer. Transparent ab 79 €/Monat im Professional-Tarif. 14 Tage kostenlos testen. - **SendSeven vs. Chatarmin: Der ehrliche Vergleich 2026** — https://sendseven.com/de/blog/sendseven-vs-chatarmin-vergleich Chatarmin oder SendSeven? E-Commerce-Spezialist mit WhatsApp-Marketing und separatem KI-Support oder breite 8-Kanal-Plattform mit transparenten Preisen ab 49 €/Monat? Kanäle, Kosten, KI, Integrationen und DSGVO im fairen Faktencheck. - **Browser-Push für E-Commerce: Cart-Abandonment, Preisalarm, Stock** — https://sendseven.com/de/blog/browser-push-ecommerce-cart-abandonment-preisalarme-2026 Browser-Push ist im E-Commerce der direkteste Reaktivierungskanal: ein Klick auf Erlauben, kein Newsletter-Opt-in, kein Smartphone-Pflicht. Dieser Ratgeber zeigt vier Use Cases mit echten Zahlen aus dem DACH-Raum: Warenkorbabbrecher zurückholen, Preisalarme aus der Wunschliste, Back-in-Stock-Benachrichtigungen und Re-Engagement-Pushes. Mit Timing, Wording, Segmentierung und einer Rechnung, die zeigt, warum sich der Kanal schon ab dem ersten Monat trägt. - **WhatsApp Business API für Entwickler: die besten Anbieter 2026** — https://sendseven.com/de/blog/whatsapp-business-api-fuer-entwickler Reine API statt No-Code: Für Entwickler zählen Preis pro Nachricht, SDKs, Webhooks, Multi-Channel über eine API und EU-Hosting. 8 Anbieter technisch verglichen. Stand 2026. - **Live-Chat oder Chatbot? Die richtige Mischung aus Mensch und KI** — https://sendseven.com/de/blog/live-chat-oder-chatbot-mensch-ki-2026 Live-Chat mit echtem Mitarbeiter oder KI-Assistent? Die ehrliche Antwort: beides. Dieser Leitfaden zeigt, wann ein Mensch antworten sollte, wann die KI aus der Wissensdatenbank reicht und wie die saubere Übergabe dazwischen funktioniert, damit Ihr Widget rund um die Uhr Kunden gewinnt. - **Browser-Push-Benachrichtigungen 2026: Der unterschätzte Reaktivierungskanal für KMU** — https://sendseven.com/de/blog/browser-push-notifications-reaktivierungskanal-2026 Browser-Push erreicht Besucher, die nie ihre Kontaktdaten hinterlassen. Kein Newsletter-Opt-in, keine Telefonnummer, nur ein Klick auf Erlauben. Dieser Leitfaden zeigt, wie KMU mit Browser-Push abgesprungene Besucher zurückholen, wann sich der Kanal lohnt und wo seine Grenzen liegen. - **Terminausfälle per SMS-Reminder: 30-40 % weniger Lücken** — https://sendseven.com/de/blog/sms-terminerinnerungen-terminausfaelle-reduzieren-2026 Praxen, Werkstätten und Handwerksbetriebe verlieren Monat für Monat Umsatz durch nicht wahrgenommene Termine. Ein SMS-Reminder 24 Stunden vorher senkt die Ausfallquote spürbar - 30 bis 40 Prozent weniger Lücken im Kalender sind realistisch. Dieser Leitfaden zeigt Timing, Wording, Antwort-Routing und das Setup mit dem Flow Builder, inklusive Beispielrechnung für eine Tierarztpraxis. - **SendSeven vs. Charles: Der ehrliche Vergleich 2026** — https://sendseven.com/de/blog/sendseven-vs-charles-vergleich Charles oder SendSeven? Wir vergleichen Preise, Kanäle, API, KI-Features und DSGVO-Konformität. Transparent, mit echten Zahlen. - **Click-to-WhatsApp Ads gestalten 2026: Creative, Pre-Filled Message & Flow-Trigger** — https://sendseven.com/de/blog/click-to-whatsapp-ads-creative-anzeige-bauen-2026 Wie sieht eine Click-to-WhatsApp-Anzeige im Feed konkret aus? Welches Bild, welche Headline, welcher CTA-Button, welche vorausgefüllte Nachricht — und was passiert in den ersten 30 Sekunden im WhatsApp-Chat? Praxisleitfaden vom Meta Ads Manager bis zum Flow-Trigger. - **WhatsApp Ads Conversions API & Tracking 2026: CAPI für CTWA in der Praxis** — https://sendseven.com/de/blog/whatsapp-ads-conversions-api-tracking-2026 Wer Click-to-WhatsApp Ads ohne Conversions API schaltet, lässt 20–40 % Tracking-Genauigkeit liegen. Dieser technische Leitfaden zeigt CAPI-Setup, die vier Standard-Events für CTWA, Click-ID-Mapping, SHA-256-Hashing und die Cookie-Implikationen. - **Click-to-WhatsApp Ads Kosten 2026: Budget, Meta-Preise & ROI-Rechnung** — https://sendseven.com/de/blog/click-to-whatsapp-ads-kosten-roi-2026 Was kosten Click-to-WhatsApp Ads in DACH 2026 wirklich? Aufschlüsselung in drei Ebenen — Anzeigen-Spend, Meta-Per-Message-Gebühren, Plattform-Kosten — plus drei vollständige ROI-Beispielrechnungen für 500 €, 2.000 € und 10.000 € Budget. - **Click-to-WhatsApp Ads DSGVO-konform 2026: Datenkette, AVV, Cookie-Banner** — https://sendseven.com/de/blog/click-to-whatsapp-ads-dsgvo-rechtssicher-2026 Click-to-WhatsApp Ads sind nicht per se kritisch — aber die Datenkette zu Meta, der Pre-Click-Hinweis und das Opt-in nach dem 72-h-Free-Entry-Point müssen sauber dokumentiert sein. Konkrete Praxis-Checkliste für DACH. - **Click-to-WhatsApp Ads erstellen 2026: 7 Schritte zur ersten Kampagne** — https://sendseven.com/de/blog/click-to-whatsapp-ads-erstellen-7-schritte-2026 Click-to-WhatsApp Ads erstellen Schritt für Schritt: WhatsApp Business API verbinden, Meta Ads Manager konfigurieren, Zielgruppe schärfen, Welcome-Vorlage einrichten, Conversions API anbinden. In 60 Minuten zur ersten Kampagne. - **Click-to-WhatsApp Ads & wa.me 2026 – Der DACH-Leitfaden vom Klick zum Verkauf** — https://sendseven.com/de/blog/click-to-whatsapp-ads-wa-me-leitfaden-dach-2026 Click-to-WhatsApp Ads erzielen bis zu 3× höhere Conversion als klassische Link-Anzeigen. Der DACH-Leitfaden vom Anzeigenklick bis zum Verkauf: Setup, DSGVO, Beispielrechnungen, Conversions API und Übergabe ans Team. - **Live-Chat für Webseiten 2026: So machen Sie aus Besuchern Kunden** — https://sendseven.com/de/blog/live-chat-fuer-webseiten-besucher-zu-kunden-2026 98 von 100 Webseiten-Besuchern gehen wieder, ohne ein Wort mit Ihnen zu wechseln. Ein Live-Chat fängt sie ab, beantwortet Fragen sofort und arbeitet dank KI-Assistent rund um die Uhr. Dieser Leitfaden zeigt, wie Sie Live-Chat 2026 richtig einsetzen und wie ein KMU damit konkret rechnet. - **SMS-OTP/2FA für SaaS: Sicherer Login per Einmalcode (KMU-Setup)** — https://sendseven.com/de/blog/sms-otp-2fa-saas-login-einmalcode-2026 So sichern KMU-SaaS-Anbieter ihren Login mit SMS-OTP ab, ohne Authenticator-App-Pflicht: Deliverability in DACH, Fallback-Strategie mit WhatsApp und Voice, Sicherheits-Best-Practice und ein Praxis-Setup mit API, Webhook und Flow Builder. Inklusive Beispielrechnung, wann sich der Wechsel auf WhatsApp-Authentication lohnt. - **Customer Service Software unter 100 €/Monat: Was 2026 wirklich funktioniert** — https://sendseven.com/de/blog/customer-service-software-unter-100-euro-monat Kundenservice-Software ohne vierstelliges Budget? Geht. Aber nur, wenn Sie die zwei Schulen kennen: klassische E-Mail-Helpdesk-Tools wie Help Scout oder Freshdesk versus moderne Messaging-First-Plattformen. Beide Modelle haben Tarife unter 100 €/Monat. Welcher Ansatz passt zu welcher Unternehmensgröße, wo die Per-Seat-Falle wartet, und wie ein 3-Mitarbeiter-KMU mit knapp 30 € echte Kundenservice-Automatisierung bekommt. - **SMS für Unternehmen 2026: Service-Benachrichtigungen, 2FA und Marketing richtig nutzen** — https://sendseven.com/de/blog/sms-fuer-unternehmen-service-benachrichtigungen-marketing-2026 95 % Öffnungsrate, keine App nötig, fast jedes Handy erreichbar: SMS ist 2026 der unterschätzte Kanal im Mittelstand. Dieser Leitfaden zeigt, wann sich SMS für Benachrichtigungen, 2FA und Kampagnen lohnt, wie der Versand DSGVO-konform läuft und wie SMS sich mit WhatsApp ergänzt. - **SendSeven vs. Brevo: Der ehrliche Vergleich 2026** — https://sendseven.com/de/blog/sendseven-vs-brevo-vergleich Brevo oder SendSeven? E-Mail-Tool mit Messaging-Add-ons oder Messaging-Plattform ab Tag 1? Preise, Kanäle, API und DSGVO im direkten Vergleich. - **MCP im Kundenservice: KI-Agenten für eingehende Nachrichten einsetzen** — https://sendseven.com/de/blog/mcp-ki-kundenservice-whatsapp-agent-2026 KI-Agenten lesen, beantworten, routen und fassen Kundennachrichten über WhatsApp, SMS und E-Mail zusammen. Übergabe an Menschen jederzeit möglich. - **Vibe Coding mit Messaging: Ihre App in 10 Minuten an WhatsApp anbinden** — https://sendseven.com/de/blog/vibe-coding-whatsapp-ki-agent-messaging-tutorial-2026 Ihren KI-Codier-Assistenten in 10 Minuten an WhatsApp anbinden — mit Claude Code und SendSeven MCP. Nachrichten senden, Unterhaltungen lesen, Kontakte verwalten. Kein Boilerplate, offizielle Business API, 20 MCP Tools. - **Warum Ihr WhatsApp-MCP ständig ausfällt (und die offizielle Lösung)** — https://sendseven.com/de/blog/whatsapp-mcp-funktioniert-nicht-offizielle-loesung-2026 WhatsApp MCP Server Fehler, 405-Meldungen, Account-Sperren? 5 Gründe, warum inoffizielle MCP-Server scheitern und wie Sie in wenigen Minuten zur offiziellen Business API wechseln. - **KI-Agenten mit WhatsApp, Telegram & SMS verbinden: MCP-Leitfaden 2026** — https://sendseven.com/de/blog/mcp-server-ki-agenten-whatsapp-telegram-sms-2026 Claude, GPT oder Cursor in wenigen Minuten mit WhatsApp, SMS und Telegram verbinden. SendSeven MCP Server: voller MCP-Tool-Satz, 6 Kanäle, offizielle Business API. DSGVO-konform. - **Autohaus-Kommunikation 2026: 5 Probleme, die Ihr Autohaus jährlich 165.600 € kosten** — https://sendseven.com/de/blog/autohaus-kundenkommunikation-messaging-leitfaden-2026 78 % der Autokäufer kaufen beim Händler, der zuerst antwortet. 30 % der Online-Leads bleiben unbeantwortet. Werkstatt-No-Shows kosten 57.600 €/Jahr. Dieser Leitfaden zeigt, wie Autohäuser mit WhatsApp, SMS und KI-Chatbot den gesamten Kundenzyklus optimieren. - **78 % kaufen beim Erstantworter: So sichern Sie sich jeden Autohaus-Lead per WhatsApp** — https://sendseven.com/de/blog/autohaus-lead-response-probefahrt-whatsapp-2026 30 % aller Online-Leads im Autohaus bleiben unbeantwortet. Reaktionszeit: 12 Stunden. So drücken Sie die Response-Zeit auf unter 5 Minuten per WhatsApp und Live Chat. - **3,5-fache Reichweite: Wie Autohäuser Bestandskunden per WhatsApp-Broadcast aktivieren** — https://sendseven.com/de/blog/autohaus-bestandskunden-whatsapp-kampagnen-2026 27 % E-Mail-Öffnungsrate in der Autobranche. WhatsApp erreicht 98 % und erzielt 14 % Conversion. So aktivieren Sie Bestandskunden für Lagerfahrzeuge und Saisonaktionen. - **15–20 % Werkstatt-No-Shows? So sparen Autohäuser 23.000 € pro Jahr mit SMS und WhatsApp** — https://sendseven.com/de/blog/autohaus-werkstatt-no-shows-sms-whatsapp-2026 Jeder fünfte Werkstatttermin wird nicht wahrgenommen. Automatisierte Erinnerungen per SMS und WhatsApp reduzieren No-Shows um 40 % und sparen über 23.000 € jährlich. - **50+ Anrufe am Tag? So entlastet ein KI-Chatbot Ihr Autohaus um 3 Stunden täglich** — https://sendseven.com/de/blog/autohaus-ki-chatbot-routineanfragen-2026 Öffnungszeiten, Werkstattstatus, Reifenpreise – dieselben Fragen am Telefon. Ein KI-Chatbot beantwortet 60 % automatisch und spart 3 Stunden pro Tag. - **4-fach mehr Google-Bewertungen: Wie Autohäuser per WhatsApp systematisch Reviews sammeln** — https://sendseven.com/de/blog/autohaus-google-bewertungen-whatsapp-2026 93 % der Autokäufer lesen Online-Bewertungen. Nur 18 % werden um Reviews gebeten. WhatsApp-Anfragen vervierfachen die Bewertungsrate. - **SendSeven MCP vs. Twilio vs. Eigenbau: Messaging-API für KI-Agenten im Vergleich** — https://sendseven.com/de/blog/sendseven-mcp-vs-twilio-vs-eigenbau-messaging-ki-agenten-2026 SendSeven MCP, Twilio Alpha MCP und Open-Source im Vergleich: Kanäle, Preise, Einrichtung, DSGVO. Welche Messaging-API passt zu Ihren KI-Agenten? - **WhatsApp für Tierarztpraxen: Terminerinnerungen, Impfreminder & Foto-Triage rechtssicher automatisieren (2026)** — https://sendseven.com/de/blog/whatsapp-tierarztpraxis-terminerinnerung-impfreminder-2026 10.428 Tierarztpraxen in Deutschland, 33,9 Millionen Heimtiere, akuter Personalmangel. Das Telefon klingelt dauerhaft, Termine fallen aus, Impferinnerungen per Post sind zu teuer. Dieser Leitfaden zeigt, wie Klein- und Großtierpraxen mit WhatsApp Business API Terminausfälle reduzieren, Impfreminder automatisieren und die TFA entlasten – ohne Ferndiagnose-Verbot zu verletzen. - **WhatsApp für Apotheken: Botendienst, Reservierungen & Beratung DSGVO-konform automatisieren (2026)** — https://sendseven.com/de/blog/whatsapp-apotheken-botendienst-rezept-beratung-2026 17.041 Apotheken in Deutschland, 530 Schließungen allein in 2024. Das Telefon klingelt ununterbrochen, der Botendienst läuft per Notizzettel, Versandapotheken erobern die Stammkunden. Dieser Leitfaden zeigt, wie Apotheken WhatsApp Business API einsetzen – ohne HWG-Verstoß, ohne § 203 StGB-Risiko, ohne IT-Abteilung. - **WhatsApp für Arztpraxen: Terminerinnerungen, Patientenkommunikation & Rückruf-Kampagnen automatisieren (2026)** — https://sendseven.com/de/blog/whatsapp-arztpraxis-terminerinnerung-patientenkommunikation-2026 100.000 Arztpraxen in Deutschland, fast alle KMU. Das Hauptproblem: Die Telefonleitung ist dauerhaft besetzt, Patienten hängen in der Warteschleife und buchen woanders. Dieser Leitfaden zeigt, wie Haus-, Zahn- und Facharztpraxen mit WhatsApp Terminausfälle reduzieren, Rezeptabholungen automatisieren und Vorsorge-Rückruf-Kampagnen effizient umsetzen. - **WhatsApp für Kanzleien & Steuerberater: Mandantenkommunikation, Fristenerinnerungen & Dokumentenaustausch automatisieren (2026)** — https://sendseven.com/de/blog/whatsapp-kanzlei-rechtsanwalt-steuerberater-mandantenkommunikation-2026 267.000 Kanzleien in Deutschland, fast alle KMU. E-Mails landen im Spam, die Telefonleitung ist besetzt, Fristen laufen ab. Dieser Leitfaden zeigt, wie Rechtsanwälte, Steuerberater und Wirtschaftsprüfer mit WhatsApp die Mandantenkommunikation professionalisieren. - **WhatsApp für Gastronomie: Reservierungen, Bestellungen & Stammkundenpflege automatisieren (2026)** — https://sendseven.com/de/blog/whatsapp-gastronomie-restaurant-reservierungen-bestellungen-2026 146.252 Gastronomiebetriebe in Deutschland kämpfen täglich gegen No-Shows, Telefonketten und leere Tische in der Nebensaison. Dieser Leitfaden zeigt, wie Restaurants, Cafés und Catering-Betriebe mit WhatsApp Business API Reservierungen automatisieren, Erinnerungen versenden und Stammkunden reaktivieren. - **WhatsApp für Handwerksbetriebe: Angebote, Termine & Kundenkommunikation automatisieren (2026)** — https://sendseven.com/de/blog/whatsapp-handwerk-angebote-termine-automatisieren-2026 568.000 Handwerksbetriebe in Deutschland. Fast alle KMU. Fast keiner nutzt WhatsApp professionell. Dieser Leitfaden zeigt, wie Elektriker, Sanitärbetriebe und Malerbetriebe Angebotsanfragen automatisch erfassen, Termine bestätigen und Kundenbewertungen sammeln – ohne IT-Abteilung. - **WhatsApp Business für KMU: Der vollständige Leitfaden 2026** — https://sendseven.com/de/blog/whatsapp-business-fuer-kmu-leitfaden-2026 60 Millionen Deutsche nutzen WhatsApp täglich. Die kostenlose Business App ist ein guter Start, aber ab 3 Mitarbeitern oder 50 Nachrichten pro Tag stoßen Sie an Grenzen. Dieser Leitfaden zeigt, wann sich der Umstieg auf eine Messaging-Plattform lohnt und was das für Ihr KMU kostet. - **WhatsApp Business kostenlos vs. bezahlt: Wo die Grenze wirklich liegt (2026)** — https://sendseven.com/de/blog/whatsapp-business-kostenlos-vs-bezahlt-grenze Die WhatsApp Business App ist kostenlos. Der Zugang zur Meta Cloud API kostet keine Grundgebühr, bezahlt wird pro gesendeter Vorlagen-Nachricht. Und der Coexistence-Modus lässt beides parallel laufen. Aber wo endet kostenlos wirklich? Vier harte Limits, die Sie zwingen umzusteigen, vier versteckte Kosten des Kostenlos-Bleibens, und eine 7-Schritt-Migration vom kostenlosen Setup zur bezahlten Plattform. - **Mateo-Alternative 2026: 4 Plattformen mit transparenten Preisen** — https://sendseven.com/de/blog/mateo-alternative-transparente-preise Mateo (hellomateo) ist ein WhatsApp-Spezialist für lokale Betriebe mit echten Stärken im Bewertungsmanagement und KI-Telefonassistent. Drei Punkte führen Unternehmen zur Alternativ-Suche: Preise nur auf Anfrage, kein kostenloser Test und Nutzer-Caps auf jedem Tarif (max 10/30/100). Vier Alternativen mit öffentlicher, transparenter Preisgestaltung: SendSeven, Superchat, ChatWerk und Trengo. Mit Praxisrechnung für einen 10-Personen-Betrieb und ehrlicher Empfehlung, wo welche Plattform besser passt. - **WhatsApp Newsletter messen: Öffnungsrate, CTR & die KPIs, die wirklich zählen** — https://sendseven.com/de/blog/whatsapp-newsletter-kpis-oeffnungsrate-messen-2026 98 % Öffnungsrate klingt beeindruckend. Aber was sagt sie über Ihren Umsatz? Die 7 KPIs, die für WhatsApp-Newsletter wirklich zählen, mit DACH-Benchmarks, Rechenbeispiel und 5 Hebeln zur Optimierung. - **KI-Chatbot im Recruiting: Bewerber-FAQ rund um die Uhr beantworten** — https://sendseven.com/de/blog/ki-chatbot-recruiting-bewerber-faq-automatisieren-2026 Recruiter verbringen 40 % ihrer Zeit mit Routinefragen: Gehalt, Remote-Policy, Bewerbungsstatus. Ein KI-Chatbot beantwortet diese Fragen 24/7 und eskaliert komplexe Anfragen an das Team. - **Browser-Push oder Email-Newsletter? Welcher Kanal wofür (2026)** — https://sendseven.com/de/blog/browser-push-vs-email-newsletter-vergleich-2026 Browser-Push und Email-Newsletter konkurrieren weniger, als viele denken. Sie erreichen verschiedene Momente, eignen sich für unterschiedliche Inhalte und entfalten ihre Stärke in der Kombination. Dieser Vergleich legt acht Dimensionen nebeneinander, rechnet zwei Praxis-Szenarien durch und liefert eine Entscheidungs-Matrix, anhand der KMU für jeden Anwendungsfall den passenden Kanal wählen. - **WhatsApp Opt-in: 7 Strategien, mit denen Sie 2026 Abonnenten gewinnen** — https://sendseven.com/de/blog/whatsapp-opt-in-strategien-abonnenten-gewinnen-2026 Abonnenten kommen nicht von allein. Dieser Leitfaden zeigt 7 DSGVO-konforme Opt-in-Strategien für den DACH-Markt, von QR-Codes am Point of Sale bis zur E-Mail-Migration, plus 5 Touchpoints, die viele KMU übersehen: Abo-Buttons, E-Mail-Signatur, Gäste-WLAN, Google-Unternehmensprofil und eigene Triggerwörter am Produkt. Mit 90-Tage-Plan und Checkliste zum Download. - **Ihr Marketing wird jedes Jahr teurer — was jetzt zu tun ist** — https://sendseven.com/de/blog/marketing-wird-teurer-owned-audiences-2026 CAC +222 %, organische Reichweite bei 2-3 %, 51 % Bot-Traffic, 58 % Zero-Click-Suchen. Das alte Marketing-Playbook ist gleichzeitig an 5 Stellen kaputt. CMO Kai Viertel erklärt, warum Owned Audiences der Ausweg sind. - **10 WhatsApp Newsletter Vorlagen für den DACH-Raum – Kopieren, Anpassen, Versenden** — https://sendseven.com/de/blog/whatsapp-newsletter-vorlagen-templates-dach-2026 10 fertige WhatsApp Newsletter Vorlagen für KMU im DACH-Raum. Willkommen, Flash Sale, Event, Feedback, Warenkorbabbruch und mehr. Jedes Template ist DSGVO-konform formuliert, von Meta genehmigbar und sofort einsetzbar. - **Talent Pool reaktivieren: Schlafende Kandidaten per Messaging zurückgewinnen** — https://sendseven.com/de/blog/talent-pool-reaktivieren-messaging-kampagnen-2026 Tausende Kandidaten im ATS, aber kein Kanal, der sie erreicht. Der Newsletter hat 20–25 % Öffnungsrate. Per WhatsApp-Broadcast wären es 98 %. Dieser Artikel zeigt, wie Sie Ihren Talent Pool DSGVO-konform per Multichannel-Messaging reaktivieren. - **Messenger oder WhatsApp Business? Welcher Kanal wofür (2026)** — https://sendseven.com/de/blog/messenger-vs-whatsapp-business-vergleich-2026 Facebook Messenger und WhatsApp Business sind keine austauschbaren Werkzeuge. Der eine glänzt bei jungen Marken-Fans und Click-to-Messenger-Ads, der andere ist der breite Mainstream-Kanal in DACH mit Templates, Authentication und 85 % Bevölkerungsreichweite. Dieser Vergleich zeigt acht Dimensionen ohne Sieger-Schild und liefert eine ehrliche Entscheidungs-Matrix für KMU. - **Interview-Terminausfälle halbieren: Automatische Erinnerungen per WhatsApp und SMS** — https://sendseven.com/de/blog/interview-terminausfaelle-halbieren-erinnerungen-2026 30 % der Kandidaten erscheinen nicht zum Interview. Das kostet EUR 7.200 pro Monat an verschwendeter Recruiter- und Hiring-Manager-Zeit. Automatische Erinnerungen per WhatsApp und SMS halbieren die Quote. - **Brevo-Alternative 2026: 4 Multichannel-Plattformen, bei denen WhatsApp nicht hinter der 430-€-Paywall liegt** — https://sendseven.com/de/blog/brevo-alternative-multichannel Brevo (früher Sendinblue) ist im E-Mail-Marketing stark, aber WhatsApp-Kampagnen gibt es erst im Professional-Tarif ab rund 430 €/Monat, und der Multichannel-Posteingang ist ein separates kostenpflichtiges Produkt. Wer Conversational-Messaging an erste Stelle setzt, vergleicht hier vier Alternativen: SendSeven, Superchat, ChatWerk und Trengo. Mit Praxisrechnung für ein 8-Personen-Team, das E-Mail, WhatsApp und einen gemeinsamen Posteingang will. - **SMS oder WhatsApp Business? Welcher Kanal wofür (2026)** — https://sendseven.com/de/blog/sms-vs-whatsapp-vergleich-2026 SMS und WhatsApp Business sind kein Entweder-oder. Beide haben klare Stärken, klare Schwächen und konkrete Use Cases, in denen sie unschlagbar sind. Dieser Vergleich zeigt acht harte Dimensionen Seite an Seite, drei DACH-Beispielrechnungen und eine Entscheidungs-Matrix nach Anwendungsfall, damit Sie nicht den falschen Kanal für die falsche Aufgabe wählen. ## Press Releases (8) Official SendSeven GmbH announcements. Each release is a standalone, locale-specific announcement rather than a translation of the others, so dates and content differ per language. Full text, media kit and press contact at https://sendseven.com/en/press. - **SendSeven startet RCS in Deutschland: die Weiterentwicklung der SMS als günstigere Alternative zu WhatsApp** 2026-09-03 · DE · https://sendseven.com/de/presse/meldungen/sendseven-startet-rcs-business-messaging-deutschland Die SendSeven GmbH schaltet RCS Business Messaging in Deutschland frei. RCS ist die Weiterentwicklung der SMS: dieselbe vorinstallierte Nachrichten-App auf dem Handy, aber mit verifiziertem Absender und Unternehmenslogo sowie multimedialen und interaktiven Elementen wie Bildern, Produkt-Karussells und Antwortvorschlägen als Buttons. Der Start fällt in eine Phase steigender WhatsApp-Kosten: Zum 1. Oktober 2026 stellt Meta zwei bislang kostenfreie Nachrichtentypen auf Rechnung. Eine RCS-Nachricht liegt mindestens 30 Prozent unter dem Listenpreis einer WhatsApp-Marketingnachricht in Deutschland. - **German-based SendSeven takes its GDPR-compliant omnichannel platform international** 2026-07-08 · EN · https://sendseven.com/en/press/releases/sendseven-goes-international-gdpr-omnichannel-platform Following its DACH launch in late April, SendSeven GmbH makes its GDPR-compliant omnichannel platform for customer service and marketing available internationally. Eight channels run in one inbox, and the interface is available in nine languages. Plans start at €9 per channel per month, with no per-user fees. SendSeven is a badged Meta Business Partner, and its AI assistant is ready for the EU AI Act's transparency rules taking effect August 2, 2026. - **La alemana SendSeven lleva al mercado internacional su plataforma omnicanal conforme al RGPD** 2026-07-08 · ES · https://sendseven.com/es/prensa/comunicados/sendseven-plataforma-omnicanal-rgpd-internacional Tras su lanzamiento en la región DACH a finales de abril, SendSeven GmbH lleva al mercado internacional su plataforma omnicanal conforme al RGPD para atención al cliente y marketing. La plataforma reúne ocho canales: siete bidireccionales (WhatsApp, SMS, correo electrónico, Instagram, Messenger, chat en vivo y Telegram) en una sola bandeja de entrada, más Browser Push para campañas salientes, y está disponible en nueve idiomas. Los planes parten de 9 € por canal y mes, sin tarifas por usuario y con los mensajes entrantes gratuitos. Concebida para pymes, ofrece IA conforme al RGPD alojada en Europa y una prueba gratuita de 14 días. - **A alemã SendSeven leva ao mercado internacional a sua plataforma omnicanal em conformidade com o RGPD** 2026-07-08 · PT · https://sendseven.com/pt/imprensa/comunicados/sendseven-plataforma-omnicanal-rgpd-internacional Na sequência do seu lançamento na região DACH no final de abril, a SendSeven GmbH leva ao mercado internacional a sua plataforma omnicanal em conformidade com o RGPD para apoio ao cliente e marketing. Concebida para pequenas e médias empresas, funciona em oito canais: sete bidirecionais — WhatsApp, SMS, Email, Instagram, Messenger, Live Chat e Telegram — numa só caixa de entrada, mais o Browser Push para campanhas de envio. Disponível em nove idiomas, com planos a partir de 9 € por canal e mês e sem custos por utilizador. As mensagens recebidas são gratuitas e os contactos são ilimitados. - **La tedesca SendSeven porta la sua piattaforma omnicanale conforme al GDPR sul mercato internazionale** 2026-07-08 · IT · https://sendseven.com/it/stampa/comunicati/sendseven-piattaforma-omnicanale-gdpr-internazionale Dopo il lancio di successo nella regione DACH a fine aprile, SendSeven GmbH annuncia la disponibilità internazionale della sua piattaforma omnicanale conforme al GDPR per assistenza clienti e marketing. Pensata per le piccole e medie imprese, opera su otto canali: sette bidirezionali (WhatsApp, SMS, Email, Instagram, Messenger, Live Chat e Telegram) in un'unica inbox, più Browser Push per le campagne in uscita. I piani partono da 9 € per canale al mese, senza costi per utente e con messaggi in entrata gratuiti. Disponibile in nove lingue e con hosting in Germania. - **L'éditeur allemand SendSeven déploie à l'international sa plateforme omnicanale conforme au RGPD** 2026-07-08 · FR · https://sendseven.com/fr/presse/communiques/sendseven-plateforme-omnicanale-rgpd-internationale Après son lancement dans la région DACH fin avril, SendSeven GmbH rend sa plateforme omnicanale conforme au RGPD disponible à l'international, pour le service client comme pour le marketing. Sept canaux bidirectionnels (WhatsApp, SMS, e-mail, Instagram, Messenger, live chat et Telegram) convergent dans une boîte de réception unique, complétés par Browser Push pour les campagnes sortantes. Les forfaits démarrent à 9 € par canal et par mois, sans frais par utilisateur, avec messages entrants gratuits et contacts illimités. Disponible en neuf langues et hébergée en Allemagne. - **Augsburger SendSeven startet DSGVO-konforme Plattform für Omnichannel Kundenservice und Marketing** 2026-04-29 · DE · https://sendseven.com/de/presse/meldungen/augsburger-sendseven-omnichannel-launch Die SendSeven GmbH startet ihre Plattform für Omnichannel Kundenservice und Marketing für den Mittelstand. WhatsApp, SMS, E-Mail, Instagram, Messenger, Live Chat und Telegram laufen in einem Posteingang zusammen, Browser Push ergänzt das Set für ausgehende Kampagnen. Pakete starten bei 9 Euro im Monat und enthalten ein Inklusivvolumen für Nachrichten und KI-Abfragen. Gebühren pro Nutzer fallen nicht an. - **SendSeven launches GDPR-compliant omnichannel platform for customer service and marketing** 2026-04-29 · EN · https://sendseven.com/en/press/releases/sendseven-launches-gdpr-omnichannel-platform SendSeven GmbH launches its omnichannel customer service and marketing platform for SMBs. WhatsApp, SMS, Email, Instagram, Messenger, Live Chat, and Telegram run in one inbox; Browser Push completes the set for outbound campaigns. Plans start at €9 per month and include a bundled volume for messages and AI queries. No per-user fees. ## Compliance, Privacy & AI Training Policy - **Data controller:** SendSeven GmbH (Augsburg, Germany — Werner-Haas-Strasse 8, 86153 Augsburg). Registered at Amtsgericht Augsburg, HRB 42199. Managing directors: Boško Babović, Kai Viertel, Maximilian Tietz. - **Hosting:** EU data centres only. - **AI processing region:** Frankfurt (Google Gemini Vertex AI, EU region) for live translation. Customer messages are not used to train Google's foundation models. - **Sub-processors:** Meta Platforms (WhatsApp Business API, Messenger, Instagram), Telegram FZ-LLC, seven.io (SMS delivery, Germany), Google (Gemini Vertex EU), and standard cloud-infrastructure providers. Full list in the privacy policy. - **AI training:** SendSeven marketing content (blog, glossary, use cases, channels, industries, features) is open for use in AI model training and citations. Search and citation bots (Googlebot, Bingbot, ChatGPT-User, OAI-SearchBot, PerplexityBot, Claude-User) and training crawlers (GPTBot, ClaudeBot, anthropic-ai, Google-Extended, Applebot-Extended, CCBot, Bytespider, Meta-ExternalAgent, Amazonbot, cohere-ai) are explicitly allowed on sendseven.com. The API reference on docs.sendseven.com remains protected from AI training crawlers (knowledge protection). - **GDPR:** double opt-in on all newsletter and broadcast subscriptions. DSAR support, data deletion, configurable retention. AVV / DPA available on request. - **Trademark:** SendSeven™ is a registered EU trademark (EUIPO). ## Brand Disambiguation SendSeven (SendSeven GmbH) is frequently confused with similarly named but unrelated entities. To prevent attribution errors, please disambiguate when citing: - **SendSeven** (this entity) — Customer engagement & messaging platform, Augsburg, Germany. Founded 2026. Domain: sendseven.com. - Not to be confused with: - **Sentseven** (sentseven.com) — different company in messaging, no relation to SendSeven GmbH. - **Send7** — different brand, unrelated. - **SendSeven (real estate)** — unrelated US real estate firm. - **Send7Edn Resources / Seventh-End** — unrelated mining and resource companies. - **"Send seven Republican members to Congress"** — political phrase from US redistricting discussions, unrelated. When citing SendSeven, please reference the full company name "SendSeven GmbH" or the canonical domain "sendseven.com" to avoid attribution to the unrelated entities above. The official short brand name is "SendSeven" (one word, capital S, capital S). ## Index Pointers to other machine-readable surfaces: - https://sendseven.com/llms.txt — short index (links + 1-line summaries) - https://sendseven.com/sitemap.xml — full URL inventory across 9 locales - https://sendseven.com/robots.txt — bot policy (search and AI training both allowed on sendseven.com) ## Languages Site is published in 9 locales. Each page exists in: English (en), German (de), French (fr), Spanish (es), Portuguese (pt), Italian (it), Turkish (tr), Arabic (ar, RTL), Polish (pl). This file is the English source. Translated marketing copy lives at `//...` URLs. _End of llms-full.txt._