What is SendSeven's Analytics Dashboard?

SendSeven's Analytics Dashboard provides insights across all eight messaging channels, tracking message volume, campaign delivery funnels (sent, delivered, opened, clicked), team response times, AI bot resolution rates, link click analytics, and subscriber growth. Included in all SendSeven plans, with configurable date ranges and metrics via REST API.

Analytics

Stop Guessing.Start Knowing.

Every metric across every channel in one dashboard: messages, campaigns, response times, bot performance and subscriber growth.

  • No tracking code needed
  • No credit card required
  • Included in Full Suite
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Analytics

Message volume

Messages sent

0

outgoing

Messages received

0

incoming

Email campaigns

2

2,410 emails

Push campaigns

1

412 push messages

Messages over time

Messages by channel

  • WhatsApp8,38837.6%
  • Email5,66625.4%
  • Live Chat3,10113.9%
  • Instagram2,0309.1%
  • Telegram1,2495.6%
Channels Tracked
8
WhatsApp, Email, Instagram, SMS, Telegram, Messenger, Live Chat, Push
Open Data
API
Messages, campaigns, response times, and bot stats via REST API
Message Volume
Hourly
By day or hour, inbound and outbound
Bot Analytics
Per Bot
Resolution rate, escalations, and messages per session

Why Teams Love SendSeven Analytics

Stop switching between tools. Stop guessing what works. Get the full picture: across every channel, every campaign, every agent.

  1. 01

    Every Channel, One Dashboard

    No more switching between WhatsApp analytics, email reports, and SMS logs. See message volume, delivery rates, and engagement across every channel, side by side.

  2. 02

    Know What's Working

    Track campaign delivery, reads, email opens and clicks, and link performance across channels. See which campaigns get read and clicked and which channels carry the most volume.

  3. 03

    Your Team, Measured

    Response and resolution times plus conversations and messages per agent at a glance. See where bottlenecks form and how your AI bot contributes.

01

Every Message, Every Channel, Tracked

See total message volume, per-channel breakdown, and trends over time. Know where your customers prefer to talk and which channels carry the most messages.

  • Total sent, received, and bot messages across all 8 channels
  • Per-channel breakdown: WhatsApp, Email, Instagram, SMS, Telegram, Messenger, Live Chat, Push
  • 30-day trend chart shows volume spikes and seasonal patterns
  • Filter by date range to compare periods and spot growth

Messages by channel

  • WhatsApp8,38837.6%
  • Email5,66625.4%
  • Live Chat3,10113.9%
  • Instagram2,0309.1%
  • Telegram1,2495.6%
  • SMS1,1155.0%
  • Messenger7593.4%

Avg. response time by channel

  • WhatsApp

    2.1 min

    867 conversations

  • Email

    14.3 min

    520 conversations

  • Live Chat

    0.9 min

    369 conversations

  • Instagram

    3.0 min

    195 conversations

  • Telegram

    4.2 min

    114 conversations

  • SMS

    7.4 min

    64 conversations

  • Messenger

    3.8 min

    39 conversations

02

From Send to Click, Fully Tracked

Track every campaign from delivery to click. See delivery funnels per channel plus open, click, and bounce rates for email campaigns. Drill into individual campaigns for detailed performance metrics.

  • Delivery funnel with exact numbers: Sent → Delivered → Opened → Clicked for email, Sent → Delivered → Read for messaging channels
  • Email performance: open rate, click rate, click-to-open rate, bounce rate
  • Conversations from ads: see which click-to-WhatsApp ad started how many chats, split by Facebook and Instagram
  • Advanced analytics for email campaigns with time series, device, and link tabs
Show all 5 points
  • Per-recipient delivery status with sent, delivered, and failed times, also available via the API

Delivery funnel

  • Sent100.0%
  • Delivered93.4%
  • Read82.5%
Failed191

Email metrics

Open rate

0.0%

Click rate

0.0%

Bounce rate

1.2%

Complaint rate

0.1%

Recent campaigns

  • Autumn offer1,843 sent · 1,749 delivered94.9%
  • Autumn newsletter1,604 sent · 1,585 delivered98.8%
  • Appointment reminder642 sent · 598 delivered93.1%
  • October product update806 sent · 796 delivered98.8%
  • App update412 sent · 359 delivered87.1%
03

Response Times, Resolution Times, Visible

Monitor your support team's workload day by day. Average first response and resolution time across your team, plus conversations handled per agent, so you can staff smartly.

  • Average first response time and resolution time across all channels
  • Per-agent view: conversations handled and messages sent, so you see how work is spread across your team
  • Response and resolution time by channel helps prioritize staffing
  • 30-day trend charts show if your team is getting faster or slower

Agent performance

  • Lena M.383 conversations898Messages
  • Jonas K.346 conversations875Messages
  • Aylin S.309 conversations724Messages
  • Tom B.198 conversations500Messages

Response time analysis

Avg. first response

0.0 min

Avg. resolution

0.0 h

With reply

2,090

Without reply

78

Response rate0.0%

Response & resolution time trends

Avg. first response (min)

Avg. resolution time (h)

04

Is Your AI Bot Actually Working?

Most teams deploy an AI bot and hope for the best. SendSeven shows you exactly how your bot performs: resolution rate, escalation rate, bot versus manual messages, and session metrics.

  • Bot resolution rate per bot: the share of sessions closed without a handover
  • Escalation rate: see how often conversations get handed to humans
  • Bot versus manual messages: see how much of your volume the bot already handles
  • Session metrics: average messages per session, per bot and in aggregate

AI performance

Bot messages3,870(56%)Manual messages2,997(44%)

Bot sessions

0

Escalation rate

0.0%

Avg. confidence

0%

High confidence – bot is performing well

Breakdown by platform

  • WhatsApp4,350 / 4,038
  • Email3,548 / 2,118
  • Live Chat1,517 / 1,584
  • Instagram933 / 1,097
  • Telegram611 / 638
  • SMS873 / 242
  • Messenger342 / 417

From Data to Decisions in 3 Steps

No setup required. No tracking codes. Analytics start working the moment your channels are connected.

  1. 01Instant

    Connect Your Channels

    Link WhatsApp, Email, Telegram, SMS, and more. Data starts flowing into your dashboard the moment a message is sent or received.

  2. 02Always on

    Watch the Dashboard

    Pick a date range and compare channels and agents. Spot trends, identify bottlenecks, and track campaign performance over time.

  3. 03Ongoing

    Optimize & Grow

    Use insights to improve response times, tune your campaigns, scale your AI bot, and make data-driven decisions about where to invest your time and budget.

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Frequently Asked Questions

What metrics can I track with SendSeven Analytics?
SendSeven Analytics tracks message volume across all channels, campaign delivery and read rates, email opens, clicks, and bounces, team response and resolution times, conversations and messages per agent, AI bot resolution and escalation rates, link click analytics, subscriber growth, and opt-in/opt-out trends. You can filter the main metrics by date range. See all features on our Features page.
Is the analytics dashboard available on all plans?
Yes, on every plan. Analytics is included from Basic (€49/month) through Professional, Scale, and Enterprise, and it's also part of API Only (from €9/channel/month) for developers who skip the rest of the UI. No add-on costs, no hidden tiers. Check our Pricing page for details.
Can I export analytics data?
Yes. The analytics metrics are available through the REST API, so you can pull them into your own reports and spreadsheets. Contacts can be exported as CSV or XLSX, all or filtered.
How does AI bot analytics work?
The AI Performance section on the dashboard shows bot versus manual messages, bot sessions, and the escalation rate (conversations handed to humans). The bot analytics add per-bot resolution rate (sessions closed without a handover) and messages per session. This helps you spot gaps in your Knowledge Base and improve automated support.
Do I need to set up anything to start tracking?
No. Analytics start working automatically once your messaging channels are connected. There are no tracking codes to install, no configuration needed. Just connect your channels and data flows into the dashboard.
Can I track link clicks and URL performance?
Yes. The Link Performance section shows total tracked links, click counts per URL, and your top-performing links. Combined with the built-in URL shortener, you can create branded short links with automatic click tracking across all channels.
Can I see which ad started a WhatsApp conversation?
Yes. When a customer starts a chat from a click-to-WhatsApp ad, SendSeven shows the ad right inside the conversation, with headline, body, and thumbnail. The Analytics dashboard additionally shows how many conversations each ad started in the selected date range, split by Facebook and Instagram. The panel appears automatically once the first ad-driven chats come in; attribution applies from activation onward, there is no retroactive data.

Ready to See What Your Data Can Do?

Start your free trial. All analytics included: every Full Suite plan, every channel. No credit card required.

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