What is Telegram for business and how can I use it for customer communication?

Telegram has 950 million monthly users and a free, open Bot API, which makes it the cheapest channel to automate. Channels broadcast to unlimited subscribers and files up to 2 GB are allowed. SendSeven connects a bot in minutes and puts those chats in one shared inbox. From EUR 49/month, AI from EUR 79.

Telegram Business Messaging

Telegram for Business

Tap into 950 million active users with powerful bots and channels. Automate customer support, broadcast newsletters, and manage 1:1 conversations – all through Telegram with SendSeven.

ShopAssist Botbot

bot

I want to check my order status

14:32

Brands that rely on SendSeven

  • PepsiCo
  • SEWOBE
  • Brazen Labs
  • Hypatia Advisory
  • Heineken
  • Strg+
  • dunatura
  • Shoplogin
  • L'Oréal Paris
  • BN Sicherheit
  • Techsys Digital
  • Ofenerlebnis
  • Maserico
950M+
Monthly Active Users
Pavel Durov, July 2024
∞
Channel Subscribers
Telegram documentation
2 GB
Max File Size
Telegram documentation
Free
Bot API Access
Open & unlimited
01Telegram Bots & Automation

Telegram Bots & Automation

Build powerful bots that handle customer inquiries, process orders, and automate workflows – no app downloads required.

Custom Bot Commands

Define slash commands for common actions like /order, /status, or /help. Customers interact naturally without learning a new interface.

Inline Keyboards

Add interactive buttons directly below messages. Let users navigate menus, confirm actions, or select options with a single tap.

Automated Workflows

Trigger automated sequences based on user actions. Welcome messages, FAQ responses, and escalation paths – all running on autopilot.

Rich Media Messages

Send images, videos, documents up to 2 GB, voice notes, and location pins. Resolve issues faster with visual context.

AI-Powered Responses

Connect your knowledge base and let AI handle routine questions automatically. Escalate complex issues to your team.

Webhook Integration

Receive real-time updates via webhooks when users interact with your bot. Integrate with your CRM, helpdesk, or custom backend.

02Marketing & Channels

Marketing & Channels

Broadcast to unlimited subscribers with Telegram Channels – no algorithm filtering, no reach limits.

Telegram Channels

One-to-many broadcasting with unlimited subscribers. Every subscriber receives every message – no algorithmic filtering.

Scheduled Messages

Plan and schedule broadcasts in advance. Queue content for optimal delivery times across different time zones.

Silent Notifications

Send updates without triggering a notification sound. Respect your audience while keeping them informed.

Message Analytics

Track view counts on channel posts. Monitor subscriber growth and engagement to optimize your content strategy.

Cross-Channel Campaigns

Combine Telegram with WhatsApp, SMS, and Email in a single campaign through SendSeven's unified platform.

Media-Rich Content

Share polls, quizzes, videos, photo albums, and formatted text. Keep your audience engaged with interactive content.

Why Businesses Choose Telegram

How Telegram compares to other messaging channels for business communication.

SendSeven

Telegram

Bot Automation Full Bot API
File Size Limit 2 GB
Broadcasting Unlimited subs
Per-Message Cost Free
Rich Media Yes
Open API Yes
Compared

WhatsApp

Bot Automation Limited
File Size Limit100 MB
BroadcastingBroadcast lists
Per-Message CostPer-message fee
Rich MediaYes
Open API No
Compared

Email

Bot Automation N/A
File Size Limit25 MB
BroadcastingNewsletters
Per-Message Cost Varies
Rich Media Limited
Open API Varies

Connect Telegram to Your Business with SendSeven

Create a bot, connect it to SendSeven, and start automating conversations in minutes – not weeks.

Quick Bot Setup

Create a Telegram bot via BotFather, paste the token into SendSeven, and start receiving messages immediately.

One Inbox for All Channels

Telegram alongside WhatsApp, Email, SMS, Messenger, and Instagram – all in one unified inbox.

REST API for Developers

Full API access from any programming language. Send messages, manage bots, and handle webhooks programmatically.

GDPR-Compliant

Data processed within the EU. Compliant opt-in management and full control over customer data. Made in Germany.

AI-Powered Support

Connect your knowledge base and let AI handle routine Telegram queries automatically.

Transparent Pricing

Plans start at Basic (€49/month) with a monthly message bundle, unlimited users, and no per-seat fees. The Telegram Bot API itself is completely free with no per-message fee from Telegram. Developers who only need the API can start with API Only from €9/channel/month. 100 test messages included in your 14-day free trial.

Frequently Asked Questions

What is Telegram for business?

Telegram is a cloud-based messaging platform with 950 million monthly active users. For businesses, it offers a free and open Bot API for automating customer service and Channels for broadcasting to unlimited subscribers. With SendSeven, you connect a Telegram bot and manage 1:1 conversations alongside all your other channels in one unified inbox.

How do Telegram bots work?

Telegram bots are automated accounts that interact with users through messages, commands, and inline keyboards. You create a bot through Telegram's BotFather, receive an API token, and connect it to SendSeven. From there, you can automate responses, send notifications, process orders, and integrate with your existing business tools via webhooks and the SendSeven API.

Is Telegram secure for business communication?

Telegram uses MTProto encryption for all cloud chats and offers optional end-to-end encrypted Secret Chats. Messages are stored in Telegram's distributed cloud infrastructure across multiple data centers. For businesses handling sensitive data, SendSeven adds an additional layer of GDPR compliance with EU-based data processing and full audit trails.

How much does Telegram business messaging cost?

The Telegram Bot API is completely free with no per-message fees – unlike WhatsApp or SMS. With SendSeven, plans start at Basic (€49/month) with unlimited users, no per-seat fees, and a monthly message bundle included; higher tiers (Professional, Scale, Enterprise) add AI, chatbots, and lower per-message rates. Developers who only need API access can start with API Only from €9/channel/month. Every plan includes Telegram integration, a unified inbox, and 100 test messages to get started.

Can I use Telegram for marketing?

Yes. Telegram Channels let you broadcast messages to unlimited subscribers with no algorithmic filtering – every subscriber sees every post. You can share rich media content including polls, quizzes, videos, and formatted text. With SendSeven, you can run cross-channel campaigns combining Telegram with WhatsApp, SMS, and Email for maximum reach.

Learn More About Telegram for Business

Guides, best practices, and strategies for Telegram business messaging.

Launch Your Telegram Bot in Minutes

Join 950M+ users on Telegram. Automate support and broadcast updates via Channels. No credit card required.

Setup in under 5 minutes
No credit card required
100 test messages included